The merger of France’s Publicis and US-based Omnicom is expected to create a saving of $500 million.
The network is due to launch on August 20.
A majority of the internet users polled said they preferred virtual communication over face-to-face or telephone conversations.
Talal Abu Ghazaleh hopes to launch of Tagipedia, a free online Arabic encyclopedia with one million entries by the end of the year.
Marketers should focus on social media campaigns as residents spend more time on social networking platforms during the holy month.
The new hub will feature over 500 shows and 25,000 episodes of popular Arabic content.
Al Jazeera America, with headquarters in New York, plans to launch in late-August this year.
Ahmed bin Jassim al-Thani said he was leaving the network “to serve his country”, without indicating which government post he was taking.
KIPCO owns 60.5 per cent of OSN and its Saudi-based partner Mawarid Group has 39.5 per cent.
Saudi’s Communications and Information Technology Commission (CITC) banned Viber this month with Skype also on its non-compliant list.
Financial details of the deal were not disclosed.
Regional online advertising spend is growing at a rate of around 25-30 per cent every year.
The new agency, to be called BPG Cohn & Wolfe, is the latest move in the international company’s expansion plans to grow across the region, India and Southeast Asia.
The media law was passed by the government this month but still needs the approval of parliament.
Saud Alsanousi has won the 2013 International Prize for Arabic Fiction for his book ‘The Bamboo Stalk’.
Sometimes companies make very bad decisions, such as the launch of New Coke 25 years ago that quickly fizzled out.
Social media users across the GCC reported their ‘experiences’ of a second earthquake in eight days.
Social media users reported their ‘experiences’ of the earthquake tremors in a flurry of tweets.
Access to the networking site may be restricted to people who register their identification documents, say reports.
An indigenous Arab style of advertising is taking shape in the region, says JWT’s Keverian.
Arabian Radio Network announce the new 24-hour channel in response to growing demand from Filipino nationals.
The majority of the early newspapers in the region were founded in Saudi Arabia.
A cross-section of the best print, TV and integrated ad campaigns from across the region.
Y&R Dubai bags agency of the year award for the third year in a row.
Erik Vervroegen, international creative director, Publicis Worldwide, a judge at the Dubai Lynx Awards, says regional work is “world-class.”
The region’s advertising community convened in Lebanon for the Cristals awards festival — a hive of gossip, intrigue, and big advertising ideas.
Peter Bidenko, regional executive creative director, Leo Burnett UAE, Kuwait and Lower Gulf and Ali Ali, independent director, lead the debate.
The carrier’s recent advertisement featuring sports stars Lionel Messi and Kobe Bryant has received over 102 million YouTube hits.
A total of 121 journalists were killed last year, says international journalists’ group.
Gulf Business rounds up a list of the 20 most popular stories on our website this year.