Key donors included the Bin Sougat Group, Amazon, Tiger Group, Visa, Masafi, Atlantis Resorts, Tristar Group, Chalhoub Group, West Zone and MAK Holding
For every light purchased for Dhs10 as part of the campaign, one meal is provided to someone in need
A website 10millionmeals.ae has been launched to promote this campaign and to explain how individuals can contribute to the initiative