UAE’s telco Etisalat launches business unified communication service

UAE telecom operator Etisalat has partnered with Ribbon Communications to launch CloudTalk – a secure and scalable cloud-based, business unified communication and collaboration solution for small and medium businesses (SMB) and enterprise customers in the UAE.

CloudTalk’s integrated communication solutions – launched for meeting customers’ internal and external communication and collaboration requirements – is delivered to users over a carrier-grade cloud private branch exchange (PBX) replacing archaic systems, yielding rapid transformation and optimal performance with minimal time required for deployment, a statement said.

The pay-as-you-grow model offers consumers the flexibility to work in multi-channel communication environments, abating upfront investments and maintaining focus on productivity rather than infrastructure, the statement added.

The solution also offers customers the convenience of switching real-time between different devices effortlessly from any location.

Salvador Anglada, group chief business officer, Etisalat, said: “We are delighted to launch CloudTalk along with our partner Ribbon Communications. The agile, secure, and cloud-based solution will be beneficial for businesses looking to simplify their complex communication infrastructure. The launch of this unique platform enables Etisalat to be a single provider for cloud telephony, offering comprehensive tools at a viable price.”

Patrick Joggerst, chief marketing officer and executive vice president, business development of Ribbon Communications, said: “Our cloud-native solutions help enable the intelligent and secure real-time communications solutions today’s businesses are embracing.”

Etisalat posted Dhs2.3bn of net profits after federal royalty for the third quarter of 2019 versus Dhs2.282bn in Q3 2018.

Read: UAE telco Etisalat reports flat net profit in Q3

In November 2019, the company appointed Obaid Humaid Al Tayer as the new chairman, replacing Eissa Al Suwaidi who resigned from his post for “personal reasons”.

Read more: New chairman appointed for UAE telco Etisalat

Also read: Etisalat will have UAE ‘ready for 5G’ this year