Eight simple marketing strategies for small businesses

From listings and reviews to webchat and improving click-through rates, here are simple tips to help boost your business’ visibility

How empowering employees is key to ensure business survival

Employee empowerment can have a significant impact on employee satisfaction and productivity says Manikandan Thangaraj, vice president, ManageEngine

Why Thales believes cybersecurity should be seen as a business enabler

With the increase in the cyberthreat landscape, urgent action is needed by businesses to develop more robust strategies, says Emmanuel de Roquefeuil, VP, Thales – Middle East

UAE jobs: Banking, IT and marketing are most popular industries, reveals survey

The 2022 Top Industries in the MENA survey revealed 58 per cent of the UAE’s residents are satisfied with their work culture

Disruptive technologies reshaping the logistics industry

Soham Chokshi, CEO and co-founder of Shipsy, a logistics software solution provider, shares how technologies can enable companies to boost delivery productivity and optimise costs

Alan’s corner: What makes a great CEO?

It’s not just about leadership or commercial acumen, there’s much more to it than that

What’s the key for operators to succeed in 2022?

Affordability is key to reaching out to the population yet to sign up for mobile internet

Real-time payments UAE

Beckoning a new dawn for real-time payments in the UAE

The UAE has one of the world’s highest smartphone penetration rates and a young population that live a substantial proportion of their lives in digital spaces

Mercury payments

Case study: How UAE’s Mercury Payments Services fast-tracked its cloud migration with Oracle

In an exclusive interview, Mercury Payments Services and Oracle explain how the latter’s cloud applications were implemented in a fortnight

Here’s how Metaverse can contribute to the economy

UAE can secure its position as a global and regional hub with Metaverse opportunities, says Juwan Lee, founder and chairman at NexChange Group

UAE Superbrands Council’s Niranjan Gidwani on the latest trends shaping the retail sector

The consultant director and member of UAE Superbrands Council talks about the revival of brick and mortar stores, metaverse mania and other developments

How DIFX is bridging the gap between traditional and digital assets

With a growing startup ecosystem and tech-driven individuals, the Middle East region is on the verge of becoming a global fintech leader, says Jeetu Kataria, co-founder and CEO at DIFX

How conversational AI powered bots are democratising the healthcare industry

Conversational AI solutions have the potential to make life easier for patients, doctors, nurses and other hospitals and clinic staff in several ways

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The key sectors where robots are expected to play a pivotal role

We look at five ways that robots are transforming business

Binance

How fintech solutions can support small exporters

Fintech companies are uniquely positioned to fill the gap and help SMEs get access to flexible injections of liquidity

Women in tech: Gina Collignon, VP and head of Marketing at SAP

My advice to women in technology is always be ready to learn and develop, keep an open mind and thrive for excellence in every task you do

Dubai’s real estate market on a positive growth trajectory

The market is seeing a rise in first-time buyers, taking 80 per cent loan-to-value mortgages, payment plans and offers from developers

How Abu Dhabi is offering an expansive portfolio of affordable communities

The emirate’s sustainable communities come with high projected rental yields

Six steps for businesses to become data-driven

It is essential to eliminate the instilled idea that data has a place with only one specified group

Why a ‘people first’ approach in banking is key to greater customer retention

Financial institutions that continue along the traditional banking path will be left behind by an ever-evolving industry

Lapsus$, Microsoft and Okta: Cybergeddon or cyber non-events?

The business typically seeks efficiency while those who worry about availability need redundancy

Zero trust: A vital component in the strengthening of hybrid-work capabilities

A zero trust defensive strategy aims to make the organisation’s network software-defined, boost resilience and flexibility, and combat modern-day threats

Dubai real estate

How Dubai’s secondary residential market has gained momentum

Early indicators show positive trends for the secondary residential market

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Say goodbye to batteries, thanks to zero-power communication

Zero-power communication technology is the next logical step in the future generation of B5G and 6G communications networks

Reshaping the current technological paradigm

Shunli Wang, vice president of Huawei Middle East, tells Gulf Business about the upcoming headwinds that will impact regional governments, telecom operators, and the wider ICT ecosystem

Ammar Al Malik

Why Dubai has become an ideal incubator for startups

The emirate’s strategic location has created a fertile landscape for entrepreneurs and startups within the region

The changing landscape of investment advisory across UAE and GCC

Clients are increasingly seeking the advice of asset managers who possess a rich knowledge of local and regional market dynamics

Real estate 2.0: A more personalised experience to home buying

Buyers expect a certain amount of sustainability in their homes and commercial buildings

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How conversational AI improves the experience of customers

Chatbots create a human-like conversational experience for customers, while making it engaging at the same time, says Ravi Sundararajan, COO, Gupshup

How to enable proximity triggers to work

Start by identifying the character you want to emulate