Top 100 Arabs 2024 54. Issam Kazim CEO, Dubai Corporation for Tourism and Commerce Marketing Origin: UAE Residence: UAE Sector: Tourism 2023 Rank: 60 Kazim is spearheading the Dubai Economic Agenda (D33), a 10-year economic blueprint that seeks to consolidate the city’s position as one of the top three global cities for tourism, business and trade hubs. Since taking up his role in February 2014, Kazim has been instrumental in promoting Dubai as the most sought-after destination. He leads all activities vis-à-vis the branding, promotion and marketing of the emirate. Dubai hosted more tourists than ever before last year, attracting 17.15 million visitors from 14.36 million in 2022. Kazim has been on a mission to promote Dubai as the most sought-after destination. The city was named the number one global destination in Tripadvisor Travellers’ Choice Awards 2024 — the first city to achieve the recognition for three years in a row. Kazim also sits on the board of the Dubai Media Council. Adel Abdulla Ali Ala’a Eraiqat Top 100 Arabs 2024