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25 years and counting: VFS Global’s Zubin Karkaria on secured mobility built on trust

Founder and CEO Zubin Karkaria on VFS Global’s journey, the UAE as a global hub and the future of mobility

Neesha Salian
Neesha Salian

21 August, 2026

25 years and counting: VFS Global’s Zubin Karkaria on secured mobility built on trust
Images: Supplied

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In 2001, a pilot project with the US Consulate in Mumbai saw three small visa centres being set up in western India. Twenty-five years on, that experiment has become VFS Global: a partner to 71 governments, operating over 4,200 application centres across 169 countries, with 17,500-plus staff and more than 557 million transactions processed.

Along the way, it created a new industry, moved millions of people across borders more securely, and made Dubai its home, where it now runs the largest visa application centre on the planet. Its founder and chief executive officer, Zubin Karkaria, built it from a humble start in a Mumbai travel firm to the global conglomerate it is today.

Sitting down with Gulf Business at the company’s Dubai head office, Karkaria is reflective about the milestone but focused on what comes next: a business expanding from visas into identity, education, medical and citizen services, all of it anchored, he insists, in trust.

In 2001, you created a category that didn’t exist before. What problem did you see that others had overlooked, and did you ever imagine it could grow into a global business?

It all started with identifying a genuine need and developing a solution which adds value to society, with clarity of purpose. In the 1990s, India’s economic reforms had triggered a sharp rise in demand for outbound travel and therefore for visas. At the time, applications could only be submitted at embassies and consulates, and applicants often had to journey long distances to major cities with restricted submission times.

In a country as vast as India, there was a clear opportunity to make the process simpler, more accessible and, above all, able to cope with the surge in demand. Governments and embassies wanted the same thing. That’s when I proposed a model where we could manage the entire administrative and non-judgmental part of the visa process while enabling governments to focus solely on decision-making. In 2001, we launched a pilot with the US Consulate in Mumbai, and that became the beginning of VFS Global, with three centres in western India.

Today, we are present in 169 countries, a trusted partner to 71 client governments, operating over 4,200 application centres with 17,500-plus employees. Since its inception, we have processed over 557 million transactions. Our exclusive partnership with Emirates Airline made the UAE one of our very first client governments.

VFS Global turns 25 this year. In the early days, what were the key moments that convinced you that you were building something with real potential?

Since day one, the mission has remained clear: to make secure cross-border mobility simple and convenient through innovative, reliable technology. In the early days, very positive feedback from applicants and government agencies reinforced the value of what we were doing. What gave me conviction was the belief that this model created value for everyone: travellers, through a smoother experience, and governments, by letting them focus fully on decision-making. Looking back, a small pilot didn’t just reduce queues; we enhanced how people experienced global mobility. We proved that trust, dignity and modern public service can go hand in hand.

The next major milestone was winning the first global contract for UK visas in 2007. We took on the UK Home Office mandate covering 33 countries with integrated biometrics and began UK–Australia joint visa application centres across 11 countries. That catapulted us into a truly global operation, and the mandate has since grown to span 142 countries. From those beginnings, it has been an extraordinary trust-building journey. We are also far more diversified than a decade ago, with a portfolio spanning visas, passports, identity, education, tourism and citizen services.

Headquartered in Zurich and Dubai and rooted in Swiss heritage, VFS Global is today majority-owned through investment funds managed by Blackstone, alongside Temasek, Kuoni and Hugentobler Foundation, and Dubai Holding.

VFS Global is headquartered in Dubai, home to your largest Visa Application Centre. What makes the UAE the right base?

My connection with the UAE goes back almost 30 years, to my time with the Kuoni Group, the first Indian tour operator to recognise the potential of Dubai as a tourism destination, with Emirates as a key partner. That foundation deepened in 2002 with the Dubai Visa Processing Centre, the first airline-specific visa platform of its kind, which has since processed over 3.7 million UAE visa applications and today runs 27 centres across 15 countries.

When we moved our global head office to Dubai in 2013, it was in recognition of the fact that the city was fast emerging as a global hub for business, technology and innovation. In synchronisation with the ‘We the UAE 2031’ vision, we have designed our long-term growth corridors to advance national talent competitiveness, and now employ more than 850 staff in the country. We have also replicated our model for UAE government entities.

In September 2024, we secured a landmark contract with the Ministry of Foreign Affairs to expand attestation services — which have expanded to 43 countries as of March 2026, from a three-country pilot in 2023. In 2025, Dubai became home to the world’s largest Visa Application Centre, at Wafi Mall.

At nearly 150,000 square feet, it is designed to handle up to 10,000 applications a day and serves over 40 governments. It also pays tribute to Emirati culture, with commissioned artwork by Emirati women artists and a café owned and operated by six Emirati women entrepreneurs. By turning the centre into a platform for local art and community engagement, we show respect for the UAE’s culture while offering a richer experience
to applicants.

AI and biometrics are reshaping how borders operate. How close are we to a seamless, near-borderless visa experience?

One of the most exciting developments in our journey has been our AI-led transformation, which made us the first in our industry to integrate AI across visa, consular and identity services. VFS Global has evolved into a responsible-AI-led organisation where AI is an article of faith, embedded with strong guardrails, human oversight and government-grade security.

We have a team of 22 data scientists building the secure infrastructure behind it. Globally, technology is transforming how governments manage mobility, through digital visa programmes, AI-enabled platforms and advanced biometrics. But in my view, the future of mobility will continue to be shaped by striking the balance between seamlessness and security.

More of the journey will move online, but supervised biometric enrolment in controlled environments will remain important for the foreseeable future, as governments prioritise border integrity and identity assurance.

We support both models: eight active eVisa programmes and custom digital solutions for 15 client governments, alongside secure biometric enrolment where high identity assurance is required.

How do you address concerns around compliance, data privacy, security and government trust?

The very first thing we did at the start of our AI journey was to put the right guardrails in place, partnering with the Responsible AI Institute, because we work in a very sensitive environment. We now invest in future technologies, and protecting applicant data is central to how we design them.

A prime example is our generative-AI chatbot for UK visa customers across 142 countries, built by teams in Dubai, Mumbai and Berlin. It is trained only on publicly available data and hosted entirely on our secure infrastructure, using data masking and personally identifiable information (PII) detection so no sensitive data is ever stored or shared externally.

In 2025, we became the first in our sector to earn the ‘Dubai AI Seal’ as a ‘Trusted AI Enterprise’, with operations adhering to standards including ISO 27001:2022, UK Cyber Essentials Plus and Germany’s IT Grundschutz.

You’ve made a strategic push into global talent and education. How do these fit your broader plans?

With VFS Global Academy, we are building the next generation of global talent with the belief that creating opportunities is as important as enabling mobility. Launched in 2022, it prepares young people for sectors such as travel, tourism, hospitality, logistics and international business. Since inception, we have trained more than 2,800 students, with 100 per cent internships and a 95 per cent placement rate, many of them the first in their families to access international careers. We expect up to 20 centres by the end of 2026 and aim to train 10,000 young people by 2030.

In partnership with the Government of India, the academy has also trained 35,000-plus candidates through the Pre-Departure Orientation Training programme.

VFS Education Services simplifies cross-border admissions for students and universities. Our breakthrough partnership with Austria’s leading public technical universities creates a merit-based pathway for engineering graduates into world-class master’s programmes, using blockchain-based authentication to protect academic credibility. The goal is to bridge global talent shortages and transform student mobility into
a seamless, dignified experience.

The pandemic was an unprecedented test for the travel industry. What was the most difficult decision you had to take during that time?

The pandemic was structurally the most disruptive event in the history of global mobility, forcing the temporary closure of roughly 3,300 visa application centres across 150 countries.

We took swift, decisive action, implementing sweeping cost-control measures while restructuring to become a more resilient organisation. Balancing immediate crisis management with keeping the organisation ready for recovery was the toughest leadership mandate of my career. We also used the disruption to transform the business through digitalisation, launching pre-travel testing solutions, expanding Visa At Your Doorstep and pivoting toward passport services.

Crucially, we prioritised our workforce, engaging over 6,000 employees in eLearning to keep our culture and entrepreneurial spirit intact.

How is VFS Global contributing to Emiratisation and to women’s leadership in the region?

Our commitment to Emiratisation drives long-term sustainability, aligned with the Ministry of Human Resources and Emiratisation and the ‘We the UAE 2031’ vision. We have a roadmap to scale our national workforce to 76 by 2031; our Emirati headcount has already grown from six in 2022 to 29 by June 2026. Through our Empowerment and Inclusion department, we upskill local colleagues across 24 corporate domains including AI and cybersecurity, and partner with the Higher Colleges of Technology on apprenticeships.

Women are actively shaping our regional executive footprint, including leading critical operational rollouts for the UAE Ministry of Foreign Affairs.

How important is diversity to operating at scale?

Diversity is one of our greatest strengths. Operating across 169 countries with a workforce representing 169 nationalities, and a global women-to-men ratio of 60:40 as of June this year, our daily reality demands cultural and linguistic adaptation with consistent global standards. It is why we are recognised as a Great Place to Work in several markets. That diversity gives us an unparalleled repository of local knowledge and hyper-local perspective, which lets us understand the distinct needs of both applicants and client governments, even in the world’s most complex markets.

What do client governments look for and how have you earned their trust?

When awarding contracts through competitive tenders, governments evaluate providers over 12 to 18 months against historical experience, network reach, financial strength, compliance, security infrastructure and price. These are security-critical operations involving national border integrity and highly sensitive personal data, so the bar is high. We believe in the power of trusted public-private partnerships, and have built our track record by delivering reliability, service quality and security for 25 years. We have a 100 per cent win rate on existing client-government renewals and 99.4 per cent on new contracts.

We are a trusted partner to 71 governments, managing secure biometric facilities for virtually all Schengen states and the Migration Five alliance: Australia, Canada, New Zealand, the UK and the US. Today we hold exclusive contracts with 41 of our client governments, accounting for roughly 60 per cent of our total global application volume.

One thing we must constantly clarify: VFS Global has absolutely no influence over visa decisions, timelines or appointment capacities, which remain the sole prerogative of individual embassies.

Where do you see the next phase of growth?

Our ambition is to be a full-spectrum, technology-led public-service partner. Visas will always remain our core anchor, but our role is expanding into adjacent government-to-citizen services: identity management, verification and attestation, passports, education and medical services. This lets governments modernise faster and avoid fragmented systems or duplicated investment.

A major driver is our majority acquisition of CiX Citizen Experience in Brazil, which operates over 250 citizen service centres delivering more than 200 types of service, from IDs and passports to driving licences and social assistance — an estimated $4bn market opportunity.

Combining CiX’s platforms with our footprint across 169 countries, we are uniquely positioned to scale next-generation public services worldwide. Ultimately, we are building a global backbone that supports the entire cross-border and citizen journey, with the highest standards of dignity, security and scale.

No reiki, no NLP: Kuwait unveils tough new rules for therapists and counselors

The regulations prohibit non-physician practitioners from prescribing or adjusting drugs, medicines or supplements

Nida Sohail
Nida Sohail

20 August, 2026

No reiki, no NLP: Kuwait unveils tough new rules for therapists and counselors

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Kuwait’s Ministry of Health has banned psychotherapists and psychological counselors from offering or promoting treatments that lack established scientific evidence, as part of a new regulatory framework governing the profession in the government and private sectors.

The rules, issued under Ministerial Decision 225 of 2026 by Health Minister Dr Ahmad Al-Awadhi, also establish requirements covering professional licensing, qualifications, clinical training, workplace standards and advertising.

Read more-MoHRE clarifies health insurance rules for work permits: What employers need to know

Offices already undergoing the licensing process will have six months to comply with the new requirements, while practitioners working in the government sector will have 18 months to regularize their status.

According to a Kuwait Times report, the decision is intended to protect clients and prevent the use of practices that do not have a recognized scientific basis.

Broad ban on alternative practices

The decision introduces an outright ban on providing or promoting therapeutic services that are not supported by established scientific evidence. The prohibited practices are divided into four broad categories.

The first covers energy and spiritual therapies, including energy healing, Reiki, pranic healing, treatment involving stones and crystals, spiritual and cosmic healing, “star seeds,” astral projection, and the activation of chakras, the aura or energy field.

The second category includes programming and mental guidance practices that are not evidence-based. These include neuro-linguistic programming (NLP), cognitive programming, mental and psychological engineering, positive affirmations, psychological genetic activation, and psychological or neuro-spiritual preparation.

The third group covers suggestive and performative practices, including stage or fake hypnosis, law of attraction therapy, handwriting analysis, or graphology, body language analysis and time line therapy.

The fourth category concerns relaxation and frequency techniques, including psychological yoga, breath control for meditation, Emotional Freedom Techniques (EFT), color therapy, treatment using frequencies and sound vibrations, tapping and thought field techniques.

The regulations also bring life coaching and self-development activities under the licensing framework, stating that they cannot be practiced outside an approved professional license.

New rules for qualifications

The decision defines regulated professional titles in the sector as senior psychotherapist, psychotherapist and psychological specialist. It also establishes a specialised applied behavior analysis track, covering senior applied behavior analysts, behavior analysts and assistant analysts.

Applicants must hold qualifications from recognized educational institutions, with official equivalency where required. Their studies must also have been completed through regular, in-person attendance.

The rules require directly supervised clinical training and documentation of a specified number of face-to-face therapy sessions carried out inside licensed health facilities.

A psychological specialist with a bachelor’s degree will have a limited role. Such practitioners may conduct preliminary interviews, collect data and administer psychological scales under the direct supervision of a senior psychotherapist.

They may not independently provide therapy, conduct independent sessions, develop treatment plans or present themselves to the public as psychotherapists.

Psychotherapists, meanwhile, may conduct clinical assessments, formulate cases and make diagnoses under approved systems, including the Diagnostic and Statistical Manual of Mental Disorders (DSM-5-TR) and the International Classification of Diseases (ICD-11). Such diagnoses must be linked to assessment and treatment planning and cannot carry medical or pharmacological consequences.

Restrictions on medication and emergency cases

The regulations prohibit non-physician practitioners from prescribing or adjusting drugs, medicines or supplements.

Electroconvulsive therapy, along with magnetic and nerve stimulation techniques of all kinds, is restricted to specialist doctors.

Practitioners must also make an urgent referral to a psychiatrist or specialised hospital when clients present with active suicidal thoughts, severe agitation or acute symptoms related to psychoactive substance use.

Stricter standards for private centers

Private psychological centers and complexes must have examination rooms measuring at least nine square meters and designed to ensure privacy and isolation. Rooms must also have an alarm system to summon assistance when necessary.

Surveillance cameras are limited to corridors and waiting areas, with recordings retained for three months. Recording sessions is prohibited without the client’s prior written consent.

Each complex must appoint a full-time senior psychotherapist to serve as its technical director.

The decision also prohibits misleading advertising and the promotion of psychological services through unlicensed platforms or centers.

Offices and companies that had already begun licensing procedures before the decision was issued will have six months to bring their operations into compliance. Those that had not started the licensing process must stop operating immediately.

Government-sector practitioners have 18 months to adjust their professional status and meet the requirements under the new regulatory framework.

Armed group hijack tanker off Yemen, divert it towards Somalia

Six armed people boarded the tanker in the Gulf of Aden and took control of the vessel, diverting it towards Somalia, according to UKMTO

Reuters
Reuters

20 August, 2026

Armed group hijack tanker off Yemen, divert it towards Somalia

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A tanker was boarded by six armed people who took control of the vessel and diverted it towards Somalia, the United Kingdom Maritime Trade Operations (UKMTO) said on Thursday.

UKMTO earlier said it had received a report of an incident 136 nautical miles east of Yemen’s Mukalla, where the tanker, travelling west in the Gulf of Aden, reported being approached by an unauthorised vessel.

UKMTO provided no further details and did not say whether the tanker or its crew were safe.

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UAE Nafis rules change in September: What employees need to know

New Nafis rules will introduce a Dhs6,000 minimum salary threshold, revised salary support, uncapped child allowances and changes to pension contributions from September 2026

Gareth van Zyl
Gareth van Zyl

20 August, 2026

UAE Nafis rules change in September: What employees need to know

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UAE nationals working in the private sector will see major changes to Nafis salary support, child allowances and pension contributions from September 2026, as the government begins rolling out an updated framework for the programme.

Nafis is the UAE government programme designed to increase the number of Emiratis working in the private sector. Launched in 2021 as part of the Projects of the 50, it provides a range of incentives and benefits for UAE nationals, including salary top-ups, pension support, training programmes and child allowances.

The programme has since been extended until 2040 as part of the UAE’s wider Emiratisation drive. More than 176,000 Emiratis had entered private-sector employment through Nafis initiatives by the end of March, according to the Emirati Talent Competitiveness Council (ETCC).

From September, however, several of its key benefits will operate under new rules.

Dhs6,000 minimum salary for Nafis support

One of the biggest changes is the introduction of a standard Dhs6,000 minimum monthly salary for Nafis eligibility across qualifying categories.

Under the revised framework, new beneficiaries will be eligible for maximum monthly salary support of:

  • Dhs6,000 for bachelor’s degree holders
  • Dhs5,000 for diploma holders
  • Dhs4,000 for secondary-school graduates
  • Dhs4,000 for those below secondary-school level who are married or have dependants
  • Dhs3,000 for those below secondary-school level who are unmarried and have no dependants
  • The new salary-support framework applies where an employee’s monthly salary does not exceed Dhs20,000.

For existing Emirati Salary Support Scheme beneficiaries receiving more than the amount allowed under the new system, the change will be phased in rather than applied immediately.

Their support will be reduced automatically by Dhs500 every six months until it reaches the level specified under the new policy.

Different transitional arrangements will apply to workers outside the remit of the Ministry of Human Resources and Emiratisation and the Central Bank of the UAE, including some employees in free zones.

For those earning below the new Dhs6,000 threshold, eligibility will depend on their salary being adjusted to the approved minimum.

Once corrected to Dhs6,000, eligible workers can receive 100 per cent of their existing support for six months from September, followed by 70 per cent for another six months and 30 per cent for a further three months.

Dhs600 child allowance with no cap on children

Nafis is also expanding its Child Allowance Scheme.

Eligible Emiratis working in the private sector will continue to receive Dhs600 per month for each qualifying child, but the previous limit on the number of children covered by the scheme is being removed.

The previous framework limited the allowance to four children.

The government said removing the cap is intended to strengthen family stability and improve quality of life for Emirati families.

The Nafis overhaul will also extend salary support to additional groups.

New schemes will cover eligible children of Emirati mothers working in the private sector, as well as qualifying wives of Emirati citizens working in the private sector, with salary support under the expanded programmes reaching up to Dhs3,000 per month.

Employers to pay their share of pension contributions

Changes are also being introduced to Nafis’ pension-support programme.

Nafis will continue to support pension-fund contributions for eligible Emiratis registered under its Subscription, or Eshtirak, programme.

From September, however, private-sector employers will be responsible for paying their own statutory share of pension contributions for Emirati employees enrolled in the scheme.

The broader reforms follow the UAE government’s decision earlier this year to extend Nafis until 2040, as authorities seek to make private-sector careers more attractive and sustainable for Emirati nationals.

Which Abu Dhabi concerts have been cancelled in 2026?

The Corrs are the latest major act to call off an Abu Dhabi show, following Christina Aguilera, while the Shakira-led OFFLIMITS festival has pushed its return to 2027

Gareth van Zyl
Gareth van Zyl

20 August, 2026

Which Abu Dhabi concerts have been cancelled in 2026?
From left to right: Shakira, Christina Aguilera, Andrea Corr (part of The Corrs). (Images: Instagram)

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The Corrs have become the latest major act to cancel an Abu Dhabi concert, with their September 27 show at Etihad Arena no longer going ahead.

The Irish sibling group announced the decision on August 19, citing “unforeseen circumstances beyond our control”, just a day after Christina Aguilera’s September 25 appearance at the same venue was also cancelled.

The announcements come during a week of significant changes to Abu Dhabi’s live entertainment calendar, with the Shakira-led OFFLIMITS festival also confirming its 2026 edition will not take place as planned.

Here’s what has been cancelled or postponed so far.

The Corrs — September 27

The Corrs were due to perform at Etihad Arena on September 27, but announced on August 19 that the concert had been cancelled due to circumstances outside their control.

Fans were told refunds would be available from the original point of purchase. No replacement date has been announced.

Christina Aguilera — September 25

Christina Aguilera’s Etihad Arena concert was cancelled on August 18, with Ticketmaster confirming that ticket holders would receive full refunds.

The show had already been rescheduled once, having originally been planned for April before being moved to September 25.

No reason for the latest cancellation or a replacement date has been announced.

OFFLIMITS — postponed to 2027

OFFLIMITS is slightly different from the individual concert cancellations.

Organisers announced this week that the 2026 edition has been postponed to 2027.

The festival had been scheduled for November 21 at Etihad Park, with Shakira headlining alongside Jonas Brothers, NE-YO and Biffy Clyro.

OFFLIMITS had already been moved once this year, from April 4 to November amid heightened regional tensions.

The festival debuted in Abu Dhabi in April 2025, with Ed Sheeran headlining a bill that also included OneRepublic, Faithless and Kaiser Chiefs.

Muse

Muse were among the first major international acts to cancel an Abu Dhabi concert in 2026.

The British rock band had been due to perform at Etihad Arena on February 4, but announced in January that the show would no longer go ahead.

The band cited “unforeseen circumstances beyond our control”, with promoter Live Nation confirming that ticket holders would receive automatic refunds.

No rescheduled Abu Dhabi date has been announced.

Despite the recent changes, Abu Dhabi’s live events calendar remains active. Hans Zimmer is still scheduled to perform at Etihad Arena on November 13, while Andrea Bocelli is due to appear on December 2 during Abu Dhabi Grand Prix race week.

One month of Jaywan: Here are the airlines, retailers now taking the UAE’s national card

Jaywan is operated by Al Etihad Payments, a subsidiary of the CBUAE, and has been designed as the UAE’s national domestic card payment scheme while remaining connected to global payment networks

Nida Sohail
Nida Sohail

20 August, 2026

One month of Jaywan: Here are the airlines, retailers now taking the UAE’s national card

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Just one month after the UAE officially launched its national card scheme, Jaywan is already moving beyond its rollout phase and into everyday transactions, with acceptance spanning airlines, retail and leisure destinations, government payments, physical stores and thousands of online merchants.

The UAE’s first national card scheme was inaugurated on July 20, 2026, by His Highness Sheikh Mansour bin Zayed Al Nahyan, Vice President, Deputy Prime Minister, Chairman of the Presidential Court and Chairman of the Central Bank of the UAE (CBUAE).

The launch marked the official commencement of nationwide Jaywan card issuance by banks, licensed financial institutions (LFIs) and exchange houses, with cards being rolled out to consumers in phases.

The announcement came during Sheikh Mansour’s reception of Khaled Mohamed Balama, Governor of the CBUAE, alongside members of the Board of Directors of Al Etihad Payments and chief executives from banks, LFIs and local and international payment companies, according to the UAE’s official news agency, WAM.

Jaywan is operated by Al Etihad Payments, a subsidiary of the CBUAE, and has been designed as the UAE’s national domestic card payment scheme while remaining connected to global payment networks.

Read more-10 Jaywan Card benefits that can save UAE residents money on flights, hotels and movies

The scheme’s first month has seen its acceptance footprint widen quickly.

The latest major development came on August 19, when Etihad Airways became the first airline to accept Jaywan for flight bookings. Majid Al Futtaim has enabled the card across more than 200 destinations in the UAE, while payment infrastructure providers including Network International, Magnati, noon payments and Telr have extended acceptance across their merchant networks.

The Ministry of Finance has also brought Jaywan into government transactions by adopting it for federal service fees and fines.

So, where can UAE consumers actually use Jaywan today?

Etihad brings Jaywan to flight bookings

Etihad Airways delivered one of the biggest acceptance milestones for Jaywan on August 19, when it enabled the national card as a payment option on its website.

UAE-based customers can now select Jaywan at checkout and use the card to book Etihad flights directly through etihad.com. The option is available across the airline’s full route network, making the carrier the first airline to accept Jaywan for flight bookings.

The development gives Jaywan a significant consumer use case barely a month after its official launch. Rather than being confined to everyday, lower-value purchases, the card can now be used to complete a major travel transaction, including international flights.

Mark Potter, MD of Etihad Guest at Etihad Airways, described the move as a significant moment for the airline and its partnership with Al Etihad Payments.

“Being the first airline to accept Jaywan payments is a proud moment,” Potter said, adding that the move was intended to provide UAE customers with greater choice and convenience.

The partnership is also expected to offer additional benefits to Jaywan Royal cardholders. Etihad said eligible Etihad Guest members using Jaywan Royal cards will receive exclusive discounts on Comfort and Deluxe fares, as well as priority-related benefits, with those features to be introduced soon.

Andrea Cianchetti, chief products officer at Al Etihad Payments, said the Etihad partnership adds direct value to Jaywan cardholders by combining everyday payment utility with benefits for customers in the UAE.

The development builds on an agreement between Etihad and Al Etihad Payments signed in October 2025.

More than 200 Majid Al Futtaim destinations now accept Jaywan

While Etihad gives Jaywan a high-profile presence in aviation, Majid Al Futtaim provides one of the scheme’s biggest physical acceptance footprints.

The company confirmed in July that Jaywan had been enabled across more than 200 destinations in the UAE, covering its retail, leisure, hotel and entertainment businesses.

The rollout was enabled through Majid Al Futtaim’s acquiring partnership with Network International, allowing customers to use Jaywan at its physical locations.

The significance of the rollout is its breadth. Jaywan is not being introduced into just one retail chain or one category of spending. The card is being made available across a portfolio covering shopping, entertainment, leisure and hospitality.

Majid Al Futtaim has also indicated that online acceptance across its digital platforms would follow the physical rollout.

Darren Taylor, SVP, SHARE Rewards & Customer Solutions at Majid Al Futtaim, said the move gives customers greater payment choice while maintaining a seamless payment experience across the group’s destinations.

For Jaywan cardholders, the group’s more than 200 locations represent one of the clearest examples of the national card moving into everyday spending.

flydubai adds Jaywan at Dubai International Airport

Jaywan has also entered the aviation sector through flydubai, although the airline’s acceptance model differs from Etihad’s.

Network International and flydubai announced a collaboration to enhance passenger payments at Dubai International Airport (DXB), with Network integrating its Push to Pay solution into POS terminals used at flydubai’s airport service touchpoints.

The announcement specifically included expanded acceptance for Jaywan.

The distinction matters.

Etihad now accepts Jaywan directly for flight bookings on its website across its route network. flydubai’s confirmed acceptance, meanwhile, applies to supported transactions at its airport service payment touchpoints at DXB.

Taken together, the two developments show Jaywan appearing at different stages of the air-travel journey — from airport services to the purchase of flights.

Network International is opening the door to tens of thousands of merchants

Perhaps the most important answer to the question of where Jaywan is accepted is not a single retailer or airline.

It is Network International.

The payment company was among the first acquirers in the UAE to enable Jaywan acceptance across its merchant network.

The company said its UAE network included more than 60,000 merchants, spanning sectors such as retail, hospitality, electronics, jewellery and hypermarkets.

Network later confirmed that Jaywan cards issued through Emirates NBD would be accepted at its merchant terminals and e-payment gateways, providing access to more than 60,000 merchant partners in the UAE.

This infrastructure is crucial to understanding Jaywan’s actual reach.

A consumer may walk into a shop that has never publicly announced that it accepts Jaywan and still be able to use the card because the retailer’s payment terminal has been enabled by its acquiring provider.

In other words, the number of businesses that publicly mention Jaywan is not necessarily the same as the number of businesses capable of processing it.

Thousands of online merchants are now part of the network

Network International has also taken Jaywan into e-commerce.

On July 20, the company announced that it had integrated Jaywan into its e-commerce payment gateway, allowing customers to use their cards across thousands of Network’s online merchants in the UAE.

The company said the integration enables secure and seamless online transactions and that merchants would not face additional fees for Jaywan transactions processed through the gateway.

The online expansion is particularly important because it means Jaywan’s acceptance is not dependent on physical retail terminals.

For consumers, the practical result is a much larger potential digital footprint: an online merchant using Network’s enabled gateway can offer Jaywan without having to build a separate direct connection to the domestic card scheme.

That also makes it harder to produce a definitive list of every business accepting Jaywan. The payment infrastructure may be operating behind the scenes.

Magnati adds another major physical merchant network

Magnati is another important part of the acceptance infrastructure.

The payment solutions provider announced that it had partnered with Al Etihad Payments to enable Jaywan across payment terminals supplied to its merchants.

The company confirmed that Jaywan cards could be used for transactions through Magnati payment terminals.

That means merchants using compatible Magnati infrastructure can form part of the Jaywan acceptance network without necessarily issuing individual public announcements.

Al Etihad Payments has also highlighted Network International and Magnati as leading regional acquirers that have enabled Jaywan across their merchant networks.

For consumers, the message is straightforward: Jaywan’s physical footprint extends beyond the large companies that have publicly promoted the card.

ADIB merchants can process Jaywan on POS terminals

Abu Dhabi Islamic Bank provides another confirmed route for Jaywan transactions.

ADIB’s Merchant Services information explicitly states that the bank accepts Jaywan cards on its POS terminals.

The development again highlights the role of acquiring infrastructure in the scheme’s expansion.

Businesses using compatible ADIB merchant POS infrastructure can process Jaywan payments, meaning acceptance can be present at the point of sale even when the individual merchant has not separately publicised its participation.

This bank-led approach could become increasingly important as Jaywan expands, because consumers are likely to encounter the national card across a growing number of terminals operated by different acquiring institutions.

noon payments brings Jaywan to online businesses

Jaywan’s digital reach is also being expanded through noon payments.

The company announced in May that it had enabled Jaywan across its merchant network in the UAE.

Merchants using noon payments can accept Jaywan cards through the platform, creating another route into the country’s e-commerce economy.

noon payments provides services including online checkout, payment links, marketplace payments and in-store payment solutions.

For merchants, gateway-level integration can make the adoption of a new payment scheme significantly easier. Rather than establishing a separate integration themselves, businesses can access Jaywan through their existing payment provider.

For consumers, that means an online business using enabled noon payments infrastructure may offer Jaywan as one of its available payment options.

Telr expands online acceptance

Another UAE payment gateway, Telr, has also enabled Jaywan across its merchant network.

The company said merchants using its platform could accept Jaywan cards through supported online checkout environments.

That adds another layer to the growing digital acceptance ecosystem and is particularly relevant to online businesses that rely on third-party payment gateways.

The significance is the same as with Network International and noon payments: a merchant does not necessarily need to establish a direct relationship with Jaywan to begin accepting the card.

Gateway-level integration can effectively distribute the payment method across a much wider merchant base.

The Ministry of Finance takes Jaywan into government payments

Jaywan’s acceptance is also moving beyond commercial transactions.

On August 3, the UAE Ministry of Finance announced that it had adopted Jaywan as a new payment channel for federal service fees and fines, alongside Aani.

The ministry became the first federal government entity to implement the initiative.

According to the ministry, the decision followed Cabinet Resolution No. 176M/4M of 2026 concerning adoption of the payment systems and applicable fees.

The move gives Jaywan another important use case: government payments.

The Ministry said the implementation would pave the way for the subsequent adoption and rollout of Jaywan and Aani by other federal entities and collection banks, in accordance with their approved procedures.

That suggests the government acceptance footprint could grow beyond the Ministry of Finance as more entities adopt the systems.

The Ministry has described the initiative as part of efforts to develop the government payments ecosystem and provide more flexible, convenient and faster payment options.

Where can you use Jaywan today?

One month after its official launch, the confirmed Jaywan acceptance map is already broad.

UAE customers can use the card to book Etihad Airways flights directly on etihad.com, make supported payments at flydubai airport service touchpoints at DXB, and transact across more than 200 Majid Al Futtaim destinations.

The card can also be used through enabled merchant infrastructure operated by Network International, Magnati and ADIB, while digital acceptance has expanded through Network International, noon payments and Telr.

The Ministry of Finance has added federal service fees and fines to the list of transactions that can be paid using Jaywan.

But the most important figure may be the one that is hardest for consumers to see.

Network International has described its acceptance network as covering more than 60,000 UAE merchant partners, while its e-commerce integration extends to thousands of online merchants.

That means Jaywan’s actual footprint is likely to be considerably larger than a simple list of major companies would suggest.

Jaywan’s first month shows how payment schemes really scale

The first month of Jaywan has demonstrated that the success of a national card scheme will depend less on how many brands put out individual announcements and more on how deeply the card becomes embedded in the country’s payment infrastructure.

Etihad has given Jaywan a high-profile role in aviation. Majid Al Futtaim has established a major physical retail and leisure footprint. Network International and Magnati provide acquiring scale, while noon payments and Telr expand the card’s online reach.

ADIB adds another merchant-acquiring channel, and the Ministry of Finance has taken Jaywan into government payments.

The result is a payment network that is beginning to cover the places where consumers actually spend money: travel, shopping, entertainment, hospitality, e-commerce and government services.

That matters because acceptance is ultimately what determines whether a payment card becomes part of everyday life.

A card can be issued to millions of customers, but if consumers repeatedly encounter merchants that do not accept it, adoption can remain limited. Conversely, when acceptance becomes widespread through payment terminals and gateways, the card can become a routine choice without every merchant having to market it separately.

That appears to be the direction Jaywan is now taking.

One month after its launch, the UAE’s national card is no longer simply a newly introduced payment scheme. It is becoming a payment option that consumers can encounter across airlines, major retail and leisure destinations, government services, physical merchant terminals and thousands of online businesses.

And the next phase could be less visible but potentially even more significant.

As acquiring banks and payment gateways continue to enable Jaywan across their networks, more businesses may begin accepting the card without making separate public announcements.

For consumers, that means the answer to “Where can I pay with Jaywan?” is already considerably broader than it was on launch day, and the acceptance map is still expanding.

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