Dubai’s Emirates signs new distribution agreement with Amadeus

Dubai carrier Emirates has signed a new agreement with travel technology company Amadeus, to extend their partnership.

From February 1, 2022, all trade partners on Amadeus will be able to access Emirates’ content free of surcharge. The new agreement will also see Emirates’ NDC (new distribution capability) content integrated into the Amadeus Travel Platform.

The NDC content will be made available to travel sellers over the year, a statement said.

Adnan Kazim, Emirates’ chief commercial officer, said: “In today’s environment, and particularly as the industry rebuilds post pandemic, everyone in the travel services chain will benefit from flexible models of engagement, multiple means to access dynamic rich content, and the ability to offer differentiated products and services.”

“With this new agreement with Emirates, we start 2022 building on the momentum made over the years to support modern retailing and once more demonstrating our commitment to continue offering through the Amadeus Travel Platform more travel content globally and at scale,” added Decius Valmorbida, president, travel, Amadeus.

Last year, the carrier launched a virtual reality app in the Oculus store, enabling customers to explore its products via interactive experiences.

Read: Dubai’s Emirates launches virtual reality app in Oculus store