Accenture opens technology innovation showcase at Expo 2020 Dubai

Accenture unveiled its new dedicated venue at Expo 2020 Dubai – Accenture Exchange, reflecting its role as the event’s official digital services partner. The space provides visitors with an opportunity to learn more about the company’s technology solutions and its role in bringing the Expo to life.

The Accenture Exchange is located in the Partners Hub overlooking Al Wasl Plaza and showcases AI, blockchain, cloud, quantum computing, machine learning technology demos, and information security technologies. It is also home to a series of industry-specific client journeys in key areas such as sustainability, energy, health, travel and tourism, and global payments.

From designing, implementing, and running the platforms that power hyper-personalised guest experiences to giving Expo 2020 Dubai the tools to reach new audiences and tell new stories, Accenture delivered an end-to-end integrated solution, driving real connections. Moreover, it created a suite of digital channels – including a website, mobile app and chatbot – leveraging AI, natural language processing (NLP) and data analytics to ensure an accessible, relevant and personalised experience for all.

Imagine a space devoted to exchanging the ideas behind powerful change. We’re delighted to reveal the Accenture Exchange – our innovation hub at the heart of the biggest global gathering of technology and human ingenuity – @expo2020dubai. pic.twitter.com/OEZg3twIaM

— Accenture Middle East (@Accenture_ME) October 11, 2021

“We set out to help Expo deliver on their theme ‘connecting minds, creating the future by making the Dubai event the most connected Expo ever,” said Gerardo Canta, senior managing director at Accenture. “Accenture and Etisalat Digital worked with Expo and its other technology partners to build a vast digital infrastructure that delivers a highly personalised visitor experience.”

The Accenture Exchange will give clients and partners access to special events, demos, talent experiences, workshops, live streams, collaboration opportunities, and partner showcases, offering a lounge, an auditorium, dedicated workshop spaces, and varied hospitality options.

Read: Microsoft-Accenture JV Avanade launches presence in the UAE