Americana will be the first company to have its shares traded in both Riyadh and Abu Dhabi
Americana operates restaurants for brands including Baskin Robbins, Costa Coffee and TGI Fridays as well as KFC and Pizza Hut, according to its website
Discussions are ongoing, but no advisers have been hired
Viral campaigns can’t be forced, they happen organically and are the result of connecting with audiences on a personal level
David Novak, the man behind KFC and Pizza Hut, spills the beans on massive growth in the region and across the world.
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