#British American Tobacco

BAT-alexandre ghanem

Insights: Transforming for a better tomorrow

A collaborative and stakeholder inclusive approach is required to further advance the concept of tobacco harm reduction in the kingdom

Javed Iqbal is the area director, BAT Middle East, South Asia and North Africa

How BAT’s new category R&D investment aims to reduce the health impact of its business

Alongside its office in the UAE, BAT has established two new entities in Saudi Arabia to form the hub of its Middle East operations – BAT Saudia and BAT Arabia