RAKBank will be hoping its new Elite tier, launched during a ‘Legends of Cricket’ function at Jumeirah Beach Hotel on Tuesday evening, will bowl premium customers over.
RAKBank elite provides a dedicated relationship manager available 24/7; fast-track processing of loans; a RAKBank World MasterCard; and access to a number of specific RAK Elite centres where members can come in and receive special treatment rather than stand in the queue with other customers.
Chief executive of RAKBANK Peter England said: “RAKBank has always been a product bank but I think in many ways, we haven’t been so good at packaging everything together. For many years we’ve had Wealth Management and it’s a bit of best-kept secret, so we’ve decided to sit down and offer a new premium banking offering using the same people we’ve had on board, and same level of service, but bring it all together.”
Golf-loving members can access 150 golf courses worldwide and 20 in the Middle East. Other benefits include complimentary valet services and access to over 500 airport lounges, as well as complimentary Hertz Gold Plus rewards membership and one-year membership to Leading Hotels of the World.
The bank’s Recently launched World MasterCard offers 10 per cent cash back on credit and debit cards and 50 per cent cash back on cinemas (buy one get one free). Insurance and medical covers are also available with the MasterCard.
Guests were shown footage of the four ‘legends’ in attendance – Sir Ian Botham, Kapil Dev, Wasim Akram and Shane Warne – who held a question-and-answer session on stage after dinner.