Radisson ups focus on Saudi, UAE as global keys surpass 30,000

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Radisson Hotel Group has witnessed a robust performance in 2023, the company said. It added the largest number of keys to its global portfolio, amounting to over 30,000 keys through openings and signings.

The group’s flagship Radisson Blu brand continued to be the largest upper upscale brand in Europe for the 12^th consecutive year.

Elie Younes, EVP and global chief development officer at Radisson Hotel Group said that the group had a strong 2023 with more than 250 signings and openings worldwide and over 30,000 keys added to its portfolio, its highest ever. “We expect 2024 to be a continuation of 2023, with slower inflation and continued investor appetite in our sector. We will continue to innovate and respond to the ever-changing environment to create more opportunities for our owners and possibilities for our guests.”

Radisson: Strengthening its regional presence

Through 2023, the group solidified its position in the Middle East with the signing of 11 hotels, resorts, and serviced apartments across the region.

The group’s strategic focus remains on the Saudi Arabia and the UAE. Simultaneously, it is making significant strides in the wider Middle East region, including Iraq, Oman, and Jordan, underlining its ambitious plan to develop more than 90 hotels across its ten distinct brands.

The group also announced its ambitious goal of reaching a total of 100 operational hotels in the Middle East by 2026. It is targeting 150 properties to be operational or under development across the Middle East by 2030.