Top 100 Arabs 2024

Huda Beauty, the brainchild of Huda Kattan, is one of the world’s fastest-growing beauty brands. Beginning as a blog in 2010, Huda Beauty has fast become the number one beauty Instagram account in the world with over 54 million followers and commands over nine million followers on TikTok.

Kattan announced in 2024 that she will be returning to the position of CEO at Huda Beauty after stepping down in 2020 to focus on the creative side of the company.

Alongside the release of brand-new products, Huda Beauty will be undergoing a rebrand to streamline its offerings.