HID’s Sam Cherif on why identity is now the backbone of modern security
One of the most significant trends shaping the security sector in 2026 is the convergence of physical security and cybersecurity, says Cherif
27 January, 2026
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Intersec Dubai 2026 took place from January 12–14 at Dubai World Trade Centre. Against a backdrop of rising digital risk and large-scale infrastructure development, HID leveraged the event to highlight how trusted identity was becoming central to modern security strategies.
Here, Sam Cherif, senior director and head of the Middle East at HID, discussed what the company showcased at Intersec, where the regional security market was heading, and the trends shaping 2026.
What did you showcase at Intersec this year?
This year, we demonstrated how a unified, cyber-secure and user-centric approach to trusted identity could address both physical and digital risks in an increasingly connected environment.
At our stand, we showcased our full portfolio of trusted identity solutions, starting with HID Amico biometric facial recognition readers, designed for fast, contactless access in high-traffic environments. Through a live speed-gate demonstration, visitors were able to experience how biometrics could enhance security while delivering a seamless user experience.
We also highlighted our mobile-first infrastructure, with HID Mobile Access integrated into Apple Wallet and Google Wallet, showing how smartphones were becoming one of the most secure and intuitive credentials available. This was supported by our cyber-hardened Mercury Intelligent Controllers and HID Aero Controllers, which form a secure backbone for modern access control systems.
Our HID Signo Readers were on display to demonstrate how organisations could adopt multi-technology support in a sleek, future-proof design. We also showcased our OMNIKEY desktop readers, which provide a versatile and secure solution for strong identity verification.
By supporting smart cards, digital credentials, including employee badges in Apple Wallet and credentials in Google Wallet, and advanced cryptographic protocols, the OMNIKEY readers help safeguard sensitive data and systems against cyber threats.
What is the anticipated growth of the security industry in 2026?
The outlook for the security industry in 2026 is robust, driven by rapid digital transformation, large-scale infrastructure development, and a tightening regulatory landscape.
Market data from IMARC Group suggests that the GCC security market was on track to reach $6.9bn by 2034, with a CAGR of nearly 9 per cent over the 2026–2034 period.
The UAE remains the fastest-growing market in the region and was projected to exceed $3.1bn by 2030. This growth is not just about scale, but sophistication. There was a clear pivot toward identity and access management and cloud-based security services. As the region hosts major global events and developed giga-projects, demand for trusted identity solutions that could scale quickly was rising.
In 2026, we expectaccelerated adoption of mobile credentials and biometric systems as organisations are moving away from legacy security methods that were easier to compromise.
What trends will dominate the sector this year?
One of the most significant trends shaping the security sector in 2026 is the convergence of physical security and cybersecurity. Access control systems are increasingly recognised as connected assets and needed to be protected with the same rigor as IT infrastructure. This is driving demand for cyber-hardened devices, encrypted communications, and secure credential management.
The rise of mobile and biometric identity is another major shift. Convenience, hygiene, and scalability have accelerated the move toward contactless authentication, particularly in high-traffic environments such as commercial buildings and government facilities. Mobile credentials are increasingly becoming the preferred choice for workforce and visitor access, especially as digital wallet integration set a new benchmark for usability.
User experience is also taking centre stage. Security solutions need to be intuitive and frictionless to ensure adoption and compliance. Systems that slow people down or disrupted operations are no longer acceptable. Interoperability gained importance as organisations sought flexible, standards-based solutions that integrated easily with existing systems. Together, these trends reinforce the idea that identity is becoming the foundation of modern security strategies.
What were some best practices to stay ahead of security attacks?
Staying ahead of security attacks required a proactive, layered approach that combined technology, governance, and user awareness. A key best practice is adopting a security-by-design mindset, where protection was embedded into systems from the outset rather than added later.
Convergence is also critical. Physical access control needs to align with cybersecurity strategies, as disconnected environments creates vulnerabilities. This includes using cyber-hardened devices, secure boot processes, and encrypted communications.
Credential management plays a major role as well. Reducing reliance on easily shared or duplicated credentials and shifting toward mobile and biometric authentication significantly lowers risk.
Regular updates, patch management, and lifecycle planning are equally important, as unsupported legacy systems posed serious threats.
Finally, interoperability and visibility matters. Solutions needs to integrate seamlessly with broader security and IT ecosystems, enabling centralised monitoring and faster incident response.
What were your projected growth plans for the year?
Our growth plans for 2026 are focused on expanding our footprint in the Middle East while deepening the value we delivered to customers and partners. We prioritise sustainable, long-term growth rather than short-term expansion.
A key focus is strengthening our regional presence through continued investment in local teams, technical expertise, and customer support. Proximity to customers allows us to better support complex, mission-critical deployments. We are also expanding our partner ecosystem through training, enablement programmes, and joint go-to-market initiatives.
From a market perspective, we see strong opportunities in government, critical infrastructure, transportation, and large enterprise sectors, particularly where digital transformation and cybersecurity were top priorities.
At the same time, we are accelerating adoption of mobile identity, biometrics, and cyber-secure access control platforms, with the aim of growing alongside the region as a trusted long-term partner in building resilient identity ecosystems.

















