Home Brand View HONOR rides the wave of foldables The Magic V2 comes with all the bells and whistles expected of a premium phone by Gulf Business February 6, 2024 Image credit: Supplied Foldables are redefining the smartphone user experience. The book-style smartphones have matured considerably since they arrived on the scene nearly half a decade ago – going from weirdo hobbyist gizmos to stable, predictable devices. Though foldables command a small market share in the context of the overall smartphone market, the devices are starting to gain a more meaningful share of the premium segment in certain markets, including the UAE. Market research firm, Counterpoint Research, said HONOR Magic V2 was the best-selling model in China in Q3 2023, capturing a 25 per cent share of the booming foldable smartphone market. HONOR shipped more than one million units since the launch of Magic V2 in China last July. The growing scale of production demonstrates how the smartphone maker is well-positioned to meet the growing demand for foldable devices. Magic V2 is a true game-changer. It delivers amazing multitasking and productivity, more immersive gaming and overall enhanced media consumption. The all-new foldable smartphone has set a new benchmark in the industry, thanks to its slim and sleek profile, which exudes a premium look that effortlessly catches the eye. A fusion of luxury & innovation As the most lightweight and thinnest foldable device available in the Middle East and Africa market, the HONOR Magic V2 boasts a high-quality and highly capable foldable form factor, stunning display, all-day battery life, and flagship performance – a combination that makes it the go-to foldable device for entrepreneurs. Holding the HONOR Magic V2, you can straight away feel the future unfolding. The device weighs just 231g, with a thickness of 9.9mm folded, and 4.7mm when unfolded, which makes it almost as thin as most bar smartphones out there. With a screen-to-body ratio of over 90 per cent, the internal and external display of the foldable smartphone also allows you to view content and input text with remarkable ease. The HONOR Magic V2 is an engineering marvel. The foldable smartphone boasts a battery powered by state-of-the-art silicon carbon technology that ensures long-lasting performance while keeping up with the demands of ambitious entrepreneurs. With its 5000mAh battery and 66W fast-changing technology, you can bid farewell to the anxiety of running out of power during crucial moments. The HONOR Magic V2 empowers users to stay connected and productive for extended periods, no matter where your ventures take you. HONOR pushed the boundaries of innovation for foldable smartphones on the HONOR Magic V2. The device was built with durability and longevity in mind. For the first time, HONOR utilised titanium alloy in the hinge cover, an aerospace-grade material and a pioneering innovation in the hinge design of the foldable smartphone industry. The hinge mechanism, which is engineered to be the strongest of all time, ensures a seamless folding experience while allowing you to maintain uninterrupted workflow and enjoy uncompromised functionality and display quality. Furthermore, HONOR enhanced the smartphone’s display experience, with a 120Hz high refresh rate on the inner and external displays, and the industry’s highest 3840 PWM dimming technology that was used for the first time on a foldable display. This allows for excellent browsing and entertaining experience while taking into account eye protection. The HONOR Magic V2’s Falcon Camera system has set a new standard in smartphone photography and videography. It features a triple rear camera setup that includes a 50MP Ultra-Wide Camera with a larger sensor and aperture for enhanced light sensing performance, a 50MP Wide Camera, and a 20MP Telephoto Lens Camera – allowing users to produce decent photos with its superior light sensing capabilities. The flagship device’s proprietary HONOR Image Engine 2.0 offers users a more intelligent and efficient photography experience with revolutionary features such as AI motion sensing technology, millisecond falcon capture, and ultra-fusion computational optics. All that technology is available for just Dhs6,899 in the UAE. Read: Honor IFA Berlin live stream: Watch the launch of Magic V2 smartphone Tags AI foldable smartphones GCC Honor Honor Magic V2 Smartphone UAE You might also like Beyond the horizon: How to future-proof the legacy of UAE family businesses New: HONOR launches MagicBook Art 14 in the UAE Standard Chartered expands private banking team in the UAE UAE finalises pact to boost trade with Eurasian Economic Union