Here’s why Emirates launched wildlife-themed amenity kits

Image courtesy: Emirates

Emirates’ premium economy and economy class passengers on long-haul flights will be treated to new wildlife-themed complimentary amenity kits.

The amenity kits, which were designed in partnership with United for Wildlife, showcase eight of the most endangered species on the planet. The amenity kit pouches are reusable and made from washable kraft paper with bespoke art of the animals printed in non-toxic soy-based ink.

Inside the pouches is a selection of durable travel essentials made from materials that reduce the use of virgin plastic.

Emirates said the toothbrush is made from wheat straw and plastic, and the threat.

“Airlines and other transport operators have a huge role to play in disrupting the traffickers’ supply chains. Emirates have consistently demonstrated leadership and commitment in tackling this global threat,” said David Fein, co-chair of United for Wildlife.

“We are delighted to see the new amenity kits from Emirates now onboard and hope that passengers find them informative and inspiring.”

The airline said preserving wildlife and habitats is a core pillar of the Emirates Environmental Sustainability Framework.

The new amenity kit range will highlight Emirates’ longstanding partnership with United for Wildlife and commitment to raising awareness about endangered species, and the prevention of illegal trade of wildlife and wildlife products.

The animals featured on the kit pouches and bookmarks – the green sea turtle, African elephant, blue macaw,  gorilla, hammerhead shark, lion, pangolin, and black rhino – are some of the most trafficked creatures in the world.

Emirates, United for Wildlife collaboration

Emirates is actively involved in the fight against illegal wildlife trafficking and exploitation and is a member of the United for Wildlife Transport Taskforce.

The airline has zero tolerance towards the illegal trade of wildlife and wildlife products and its freight arm, Emirates SkyCargo, has implemented a complete ban on hunting trophies of elephants, rhinoceros, lions and tigers.

Emirates reinforced its commitment to environmentally responsible practices in June by achieving IATA Environmental Assessment (IEnvA) Stage One and the IEnvA Illegal Wildlife Trade module certifications.

United for Wildlife has shared some impactful statistics which highlight the magnitude of the issue. The latest data from United for Wildlife shows that globally 100 elephants are poached every day, meaning at current poaching rates, elephants could, be extinct in the wild by 2025.

“The illegal wildlife trade is international organised crime that is driving many iconic species around the world towards extinction at an alarming rate,” said Fein.

There are now only 30,000 rhinos left in the wild compared to the 500,000 that existed at the beginning of the 20th century, meanwhile, pangolins are the most trafficked mammal in the world.

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