Elon Musk forsakes Twitter’s free-for-all framework, launches subscription plans for X

Elon Musk’s social media platform X, formerly known as Twitter, rolled out two new subscription plans on Friday, including a Premium+ tier for users willing to pay for an ad-free experience.

The Premium+ plan, priced at about $16 per month, includes all the tools and features offered by the platform, minus the ads, the company said in a post on the platform.

It will, however, be available for users accessing the platform through a web browser for now, it added.

introducing Premium+

– no ads in For You or Following
– largest boost for your replies (vs other Premium tiers or unverified users)
– access to our full suite of creator tools

now available on Web ✌️

subscribe here → https://t.co/Ywvyijo9CQ

— Premium (@premium) October 27, 2023

X’s new pricing plan

The basic tier is priced at $3 per month but is not ad-free.

X is also planning to bundle video and audio calling for some users, in a push to turn the platform into an everything app.

Musk has been exploring several options to extensively monetise the social media platform, which he acquired for $44bn in October 2022.