Dubizzle snaps up Property Monitor in real estate data play
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Dubizzle snaps up Property Monitor in real estate data play

Dubizzle snaps up Property Monitor in real estate data play

The acquisition strengthens Dubizzle Group’s leadership in real estate classifieds and technology

Gulf Business

Dubizzle Group, the MENA region’s leading digital marketplace group, announced today the acquisition of Property Monitor, a premier real estate market intelligence platform in the UAE.

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This acquisition strengthens Dubizzle Group’s leadership in real estate classifieds and technology, adding to its portfolio of market-leading brands such as Bayut and dubizzle. By integrating Property Monitor into its real estate ecosystem, Dubizzle enhances its value proposition for agencies and developers with a more comprehensive, data-rich user experience.

Empowering data-driven decisions

As a top provider of real estate market intelligence in the UAE, Property Monitor supports key industry players in making data-driven decisions through its SaaS platform, PMiQ, along with APIs, market reports, and automated valuations. With a premier client base that includes the UAE’s leading agencies and developers, Property Monitor has become a cornerstone of the real estate ecosystem for data, analytics, and insights.

Dubizzle Group plans to expand Property Monitor’s offerings by integrating demand-side data, enabling deeper client engagement.

Strong growth performance

From 2022 to 2024, Property Monitor achieved a compound annual growth rate (CAGR) of 55 per cent in revenue and attracts more than 7,700 monthly users—mainly real estate agencies and developers.

“We are delighted to welcome Property Monitor to the Dubizzle Group real estate portfolio. As a trusted and respected brand in the UAE, it complements our market-leading platforms Bayut and dubizzle,” said Haider Ali Khan, CEO of Dubizzle Group – UAE.

“This acquisition creates new opportunities to enhance the value we offer to agents and developers, while reinforcing our position as the UAE’s leading destination for real estate classifieds. It also aligns with our broader strategy of targeted acquisitions that elevate the user experience across the region’s real estate and automotive sectors,” Khan added.

 Dubizzle’s third acquisition in two years

This marks Dubizzle Group’s third acquisition in the last two years, highlighting its continued expansion across the MENA region’s digital marketplace landscape.

In 2024, the Group acquired Hatla2ee, Egypt’s top marketplace for new and used cars, and Drive Arabia, a trusted source for automotive news, reviews, and comparisons. These moves have broadened Dubizzle’s reach in both the real estate and automotive sectors.

The acquisition of Property Monitor underscores Dubizzle’s strategic M&A approach—targeting complementary businesses that strengthen its ecosystem, enhance its product offering, and improve the client and user experience.

Dubizzle group’s regional leadership

Dubizzle Group’s flagship platforms—dubizzle and Bayut—lead markets in the UAE, Saudi Arabia, and Egypt, with a growing presence across several MENA countries. The group’s portals collectively receive over 47 million monthly visits and serve more than 15 million monthly users, making them the go-to destinations for online classifieds in the region.

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