Dubai’s Danube Home reveals date for annual sale

Dubai’s Danube Home, the interior décor and home improvement division of Danube Group, has announced that the 2nd edition of The Mad Red Sale across the GCC countries will take place from November 21-30.

The sale will offer discounts of up to 90 per cent on selected products, while shoppers can win a Dhs2,500 cash prize every day during the promotion period.

Prices of more than 8,000 products will be reduced below Dhs100 during the sale. The promotion will run simultaneously in all Danube Home networks across the GCC. Shoppers can choose from a range of payment incentives – including ‘Buy Now, Pay Later’ options either through credit cards or other online channels.

Customers can also pre-register on its website and place orders online. The 2nd edition of the sale on the e-commerce platform will allow Danube Home to cater to customers residing across the region, including Kuwait and Qatar where the company does not maintain a physical presence, a statement said.

Adel Sajan, group managing director of Danube Group, said: “We are launching the 2nd edition of The Mad Red Sale right after the beginning of the new business season, Expo 2020 and just two weeks before the UAE celebrates the 50th anniversary of the formation of the UAE Federation. The Mad Red Sale will help our customers readjust their home décor well ahead and just in time for the holiday season.”

Sayed Habib, director of Danube Home e-commerce and franchise, added: “As more and more professionals and families are relocating to the UAE, we see a massive demand for home furnishing products this season where lots of UAE residents are also relocating to new homes or getting their home a new décor update that will require additional purchases.”