Buy-now-pay-later platform tabby in new e-commerce partnership in Saudi Arabia

Tabby, a buy-now-pay-later platform, has partnered with Saudi-based e-commerce site Salla to enable merchants to launch their online businesses using Salla’s interface.

The partnership follows tabby’s launch in Saudi Arabia and its $9m investment round led by Raed Ventures and MSA in June 2020.

Retailers use tabby to offer their customers flexible payment solutions which include its ‘Pay Later’ method where customers place orders without using a card and pay for them 14 days later. The ‘Pay in Installments’ method provides customers with interest-free installments.

The partnership avails tabby’s payment tools to Salla’s e-commerce merchant partners without the need for additional integration or investment in technology. Sellers benefit from a potentially larger customer base through flexible payment methods, an alternative to cash-on-delivery through tabby’s Pay Later option as well as access to tabby’s customer base and a marketing platform for their stores.

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“This partnership with Salla is instrumental in accelerating tabby’s expansion here in KSA and introducing the concept of buy-now-pay-later to all their partner merchants. We are looking forward to bringing the future of payments to Saudi Arabia,” said Abdulaziz Saja, general manager for Tabby Saudi Arabia.