Home Brand View How Yango’s smart mobility solutions are powering business growth Islam Abdul Karim, Regional Head of Yango Middle East, says the ride-hailing firm streamlines corporate transportation, boosting employee productivity, and enhancing travel experiences by Gulf Business October 31, 2024 Image credit: Yango Middle East/ Supplied Q. What inspired Yango to launch its B2B service, Yango Rides for Business? We launched Yango Rides for Business to address the growing demand for streamlined corporate transportation solutions in Dubai’s thriving business landscape. With the UAE economy showing 3.2 per cent growth in Q1 of 2024, companies require efficient tools to enhance productivity and cut operational costs. Yango’s service offers a simplified platform for managing employee transportation, reducing administrative tasks like expense reimbursements and tracking ride-related expenses. This business-friendly solution aligns with Dubai’s competitive market, where operational efficiency is key. With 70 per cent of the UAE’s population living in urban areas, the need for reliable transportation services is rising, and Yango’s B2B solution meets this demand by providing a cost-effective, traceable service. Q. How does Yango Rides for Business align with broader trends in corporate mobility and smart transportation? The corporate rides solution reflects key trends in corporate mobility as companies seek cost-effective, flexible transportation solutions that support the UAE’s digital transformation goals. With the UAE’s ride-hailing market projected to grow at a 15 per cent CAGR, businesses are increasingly turning to smart platforms like Yango’s. The service offers comprehensive control over travel expenses, seamless ride booking, and simplified billing, allowing companies to focus on growth and innovation. Customisation features enable businesses to set ride access and spending limits and generate customised reports, tailoring the service to specific departmental needs. This flexibility ensures operational efficiency and adds value. Q. What role does technology play in enhancing the efficiency of Yango Rides for business? Technology is central to Yango Rides for business, enhancing its efficiency through AI-powered predictive analytics and smart routing algorithms. By forecasting demand and dynamically adjusting routes based on real-time traffic patterns, Yango ensures timely and efficient rides. The integration of these technologies supports businesses by optimising driver allocation, minimising wait times, and offering cost-effective transportation solutions. Advanced safety features like speed monitoring further ensure that both drivers and passengers benefit from a secure service. With 70 per cent of users prioritising safety and 65 per cent convenience in ride-hailing, Yango’s technology-driven approach enhances overall user satisfaction and operational efficiency. Q. What industries or sectors do you see benefiting most from this service? Sectors such as finance, hospitality, and consulting stand to gain the most, given their high employee mobility and client interaction needs. These industries, which drive much of the UAE’s business activity, benefit from Yango’s customisable features, such as ride access control, spending limits, and tailored travel solutions. The service offers three classes—Business, Premier, XL and Elite—tailored to different business needs, with a personal manager for each company to ensure prompt, customised assistance. Companies in these sectors can streamline employee commutes and reduce operational costs, while also improving travel experiences for clients. With the UAE’s ride-hailing market expected to reach $194.8m in 2024, businesses in urban areas are increasingly reliant on flexible, tech-driven solutions to manage transportation. Q. What are Yango’s long-term goals for the corporate transportation sector? Capitalising on the UAE’s pioneering use of artificial intelligence to create smart cities, with projected revenue in the Smart Cities market expected to reach $201.7m in 2024, Yango is committed to contributing to a transportation infrastructure driven by AI technologies. This aligns with the Dubai 2040 Urban Plan’s goal of creating a 20-minute city, enhancing urban living with smarter, more efficient mobility solutions. As the UAE’s ride-hailing market grows, Yango aims to lead in providing corporate mobility services that support business growth while contributing to the nation’s broader vision of sustainability and innovation, ultimately improving the quality of life for residents and businesses alike. 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