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Dubai welcomes world’s first AlphaTheta Premium Dealer store

The venue features hands-on access to AlphaTheta’s DJ and music production equipment, supported by trained specialists who provide product demonstrations, technical guidance and personalised support

Gulf Business
Gulf Business

09 June, 2026

Dubai welcomes world’s first AlphaTheta Premium Dealer store
Image: Supplied

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Desert Beat has opened the world’s first AlphaTheta Premium Dealer store in Dubai, marking a significant milestone for the region’s music technology and creative industries ecosystem.

Located at The B1 Mall in Al Barsha, near Mall of the Emirates, the new concept store combines premium retail, educational programming, studio facilities and community-focused experiences, positioning itself as a hub for DJs, music producers and content creators across the Middle East.

The launch comes as demand for professional music production and DJ equipment continues to grow across the UAE, driven by the expansion of live entertainment, nightlife, music festivals and creator-led digital content.

Desert Beat, one of the region’s fastest-growing distributors of DJ and music production equipment, said the store has been designed as an immersive destination that provides access to AlphaTheta’s latest technologies while fostering creativity, collaboration and skills development.

The venue features hands-on access to AlphaTheta’s DJ and music production equipment, supported by trained specialists who provide product demonstrations, technical guidance and personalised support.

At the centre of the concept is a dedicated DJ booth and studio space that creators can use free of charge to record and share sets. The store will also host a year-round calendar of workshops, masterclasses, artist sessions and live demonstrations aimed at supporting both aspiring and professional DJs.

The company said the initiative is intended to make DJ culture more accessible while helping develop the next generation of creative talent across the region.

The opening reflects Dubai’s growing status as a regional centre for music, entertainment and creative industries, supported by a diverse international population and a thriving events sector.

Jamal Mohamed, chief executive officer of Desert Beat, said: “Launching the world’s first AlphaTheta Premium Dealer concept in Dubai reflects both the strength of the region’s music scene and our long-term confidence in the UAE market. We continue to see Dubai attracting global brands, talent, and creative communities, making it the ideal location for a concept centred around innovation, culture, and connection. Through this space, we wanted to create more than a retail destination – we wanted to build an accessible platform where aspiring and established DJs alike can learn, collaborate, and be part of a growing creative movement shaping the region.”

Remco van Megen, head of sales, Europe, Middle East and Africa (EMEA) at AlphaTheta, added: “The opening of the first AlphaTheta Premium Retail store in Dubai marks a significant milestone in how we engage with and support local DJ communities. Two years ago, we chose Desert Beat as a trusted partner, bringing together our global innovation with their deep local expertise to create a space that truly reflects the region’s thriving music scene. As Dubai continues to establish itself as a key hub for electronic music, this space provides artists and aspiring DJs with greater access to the tools, knowledge, and community they need to develop their craft and express themselves.”

The new store is expected to serve as a platform for community engagement and talent development, while strengthening Dubai’s position as a destination for music, entertainment and creative entrepreneurship.

BEYOND Developments unveils Dhs4bn ‘The Yards’ masterplan in Dubai’s City of Arabia

The Yards spans 2.3 million square feet of gross floor area and will be home to 1,560 residential units ranging from one- to three-bedroom apartments

Gulf Business
Gulf Business

09 June, 2026

BEYOND Developments unveils Dhs4bn ‘The Yards’ masterplan in Dubai’s City of Arabia
Images: Supplied

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BEYOND Developments has unveiled The Yards, a master-planned destination in City of Arabia, and simultaneously launched Arancia, the project’s first residential cluster.

Situated in one of Dubai’s most strategically positioned and fast-evolving urban districts, BEYOND’s first inland masterplan represents a significant milestone in the developer’s expansion across the UAE. The Yards reflects the company’s conviction in the long-term potential of one of Dubai’s most compelling future growth corridors.

The Yards spans 2.3 million square feet of gross floor area and will be home to 1,560 residential units ranging from one- to three-bedroom apartments.

Mediterranean-inspired masterplan

The Mediterranean-inspired masterplan is designed around a one-kilometre green spine, with 70 per cent of its total area committed to open landscape. It is positioned along an urban corridor that connects key employment, entertainment, and transport nodes throughout the emirate.

Adil Taqi, CEO of BEYOND Developments, said: “The Yards is an Dhs4bn commitment to a district where scale, connectivity, and a genuine scarcity of quality supply are converging to create one of the most compelling long-term investment cases in Dubai. It is also a reflection of how BEYOND is growing deliberately, across emirates and across typologies, bringing our philosophy of nature-led, design-driven living to the locations we believe will define the UAE’s urban future. We anticipate demand rather than follow it, and every masterplan we bring to market is an expression of that conviction.

“The fundamentals driving this market are structural, not cyclical: sustained population growth, world-class infrastructure, sound governance, and a leadership vision that continuously sets the global benchmark. BEYOND is not simply a developer operating in this market; we are a reflection of the confidence this market commands, and every masterplan we bring forward is our commitment to its continued ascent.”

The launch reflects continued confidence in Dubai’s long-term growth trajectory, supported by strong demographic expansion, significant infrastructure investment, and the city’s ability to attract global talent, businesses, and capital.

The Yards benefits from a high-connectivity address, including nearby metro infrastructure as part of Dubai’s planned public transport network expansion. The strategic location places it within an area expected to see sustained demand and long-term capital appreciation as infrastructure investment and connectivity continue to advance.

The site also offers direct connectivity to Dubai International Airport within 25 minutes and to Al Maktoum International Airport within 38 minutes, reinforcing its strategic positioning as both airports continue to grow.

Arancia Yards offers 272 residences across three low-rise buildings

Unveiling the masterplan’s first residential cluster, BEYOND also launched Arancia Yards, which offers 272 residences across three low-rise buildings spanning one-, two- and three-bedroom typologies. The cluster is organised around a 4,200sqm landscaped sunken garden, which represents the social and experiential heart of the community, complete with 3,000sqm of rooftop terraces and more than 2,000 sqm of retail and food and beverage space integrated at ground level.

The low-rise, landscape-first typology reflects a deliberate product positioning: Human-scale, nature-integrated residential living that addresses a demonstrable gap in Dubai’s inland premium supply.

Ramzi Rahal, CDO of BEYOND Developments, said: “Arancia is the first expression of The Yards vision, introducing a low-rise, nature-led community designed around wellbeing, connectivity, and everyday quality of life. It establishes the character of the wider masterplan and reflects our belief that the most enduring communities are those that place people and nature at the centre of the living experience.”

BEYOND’s portfolio already spanned waterfront locations on Dubai’s Palm Jumeirah, Dubai Islands and Dubai Maritime City, as well as in the burgeoning northern emirate of Ras Al Khaimah.

Up to 50% off dining, shopping in Dubai: New Palm Jumeirah card delivers exclusive resident benefits

The initiative aims to strengthen engagement with the Palm Jumeirah community by offering residents access to curated benefits across Dubai Retail’s destinations

Nida Sohail
Nida Sohail

08 June, 2026

Up to 50% off dining, shopping in Dubai: New Palm Jumeirah card delivers exclusive resident benefits

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Dubai Retail, one of the region’s largest operators of malls and lifestyle destinations under Dubai Holding Asset Management, has launched “The Palm Edit,” a new members-only programme designed to provide Palm Jumeirah residents with exclusive savings, experiences and privileges across a wide range of retail, dining and lifestyle venues on the island.

The initiative aims to strengthen engagement with the Palm Jumeirah community by offering residents access to curated benefits across Dubai Retail’s destinations, including Palm Jumeirah Mall, Vista Mare, The Club, Palm West Beach, Golden Mile Galleria, Shoreline and Palm Views.

Read more-Dubai Retail launches city-wide gift card covering 40 malls and 5,000 stores

Under the programme, residents can access discounts of up to 50 per cent at participating brands spanning hospitality, retail, health, wellness and family entertainment. Dubai Retail said the initiative is designed to enhance everyday experiences for residents while supporting businesses operating across the island.

Image credit: Supplied

Focus on everyday value

From casual dining and beachside experiences to shopping and wellness services, “The Palm Edit” has been developed to deliver ongoing value to residents through a growing network of participating partners.

According to Dubai Retail, the programme will continue to expand with additional brands joining on a rolling basis, ensuring that the benefits evolve alongside the needs of the Palm Jumeirah community.

Once registered, members can unlock savings at some of the island’s most popular destinations and brands, including February 30, Koko Bay, The Lighthouse, Gazebo, Sandro, Ralph Lauren, Fitness First, Nova Clinic, Canary Beach and Sushisamba, among others.

Dubai Retail said residents can obtain the card through a straightforward three-step process. Applicants must register online at palmresidentcard.dubairetail.ae, visit the customer service desk at Palm Jumeirah Mall with proof of residency and collect their membership card immediately.

The programme is available to both homeowners and tenants living on Palm Jumeirah.

Image credit: Supplied

Benefits aacross multiple categories

The membership programme covers a broad range of categories, reflecting the diverse lifestyle offerings available across the island.

In the dining and café segment, members can receive discounts of up to 50 per cent, including savings on à la carte dining, set menus and resident-exclusive promotions. Participating venues include SAN, Loren, The 305, Jones The Grocer, Koko Bay, Maison Mathis, Feb-30, Logs & Embers, Canary Beach, The Tap House, Miyabi, Limonata, The Strand, Ella’s Eatery, Brunch & Cake, Signor Sassi, Sushisamba, Hanu, Three Cuts, The Lighthouse, Itsu, Lukumades, Mokha 1450, Smoothie Factory, Gazebo, Kamat and L’ETO.

The retail offering includes discounts of up to 40 per cent on full-priced merchandise, along with benefits such as complimentary gifts and home delivery services. Participating brands include Ralph Lauren, Furla, Bauhaus, Underground Sports, Sandro, Maje, Brusnika, The Editors Market, Oud Dubai, My Vapery and Kadayifzade.

Residents can also access savings of up to 50 per cent on wellness, beauty and healthcare services. Participating partners include Fitness First, STORM, Anatomy Rehab, Dr Stretch, Contrast, Nova Clinic, Aldas, Dr Joy and Confident.

Family-focused benefits are also available through entertainment and children’s activity providers, with discounts of up to 20 per cent offered at venues including Orange Wheels and Like Bricks.

From Abu Dhabi to Eastern Europe: Etihad’s latest deal opens the door to 10 new destinations

The move is expected to simplify travel for both business and leisure passengers while strengthening connectivity between the UAE and Eastern Europe

Nida Sohail
Nida Sohail

08 June, 2026

From Abu Dhabi to Eastern Europe: Etihad’s latest deal opens the door to 10 new destinations

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Etihad Airways has signed a new codeshare agreement with TAROM, Romania’s national airline, expanding its footprint across Eastern Europe and strengthening travel links between Romania and Abu Dhabi.

The agreement was signed during the International Air Transport Association (IATA) Annual General Meeting in Rio de Janeiro and is expected to enhance connectivity for travellers across both carriers’ networks.

Read more-Etihad unveils 30% off global destinations ahead of peak UAE holiday season

Under the partnership, Etihad customers will be able to book a single ticket connecting through Bucharest to six Romanian cities served by TAROM: Baia Mare, Cluj-Napoca, Iasi, Oradea, Suceava and Timisoara.

The agreement also provides access to four Eastern European capitals, Belgrade, Budapest, Chisinau and Sofia, through TAROM’s regional network.

This makes 10 destinations to the customers.

At the same time, passengers travelling from Romania will gain improved access to Abu Dhabi through Etihad’s upcoming Bucharest service, according to a WAM report.

Supporting Bucharest route launch

The codeshare agreement comes ahead of Etihad’s planned Abu Dhabi–Bucharest route, which is scheduled to launch on December 17, 2026. Once the service begins operations, travellers will be able to book journeys on a single ticket between Bucharest and destinations across Etihad’s global network, with baggage checked through to their final destination.

The move is expected to simplify travel for both business and leisure passengers while strengthening connectivity between the UAE and Eastern Europe.

For Romanian travellers, the partnership creates a direct gateway to Abu Dhabi and onward connections to destinations across the Middle East, Africa, Asia and Australia through Etihad’s expanding network.

Executives highlight growth opportunities

Arik De, Etihad Airways chief revenue and commercial officer, said: “TAROM gives Etihad real depth in Eastern Europe: a flag carrier shaped by more than seven decades of European aviation, and an established network reaching across the country and the wider region. Launching this codeshare ahead of our own Bucharest service means we enter a fast-growing market with genuine scale from day one.”

Mircea Nicolae Cotoros, TAROM chief commercial officer, said: “This codeshare with Etihad Airways extends TAROM’s international reach and gives passengers a new connection between Bucharest and Abu Dhabi. It strengthens the link between Romania and the Middle East, supports the continued growth of our network and fosters cultural and economic exchanges.”

The addition of TAROM further strengthens Etihad’s growing partnership strategy. With the Romanian carrier joining its network, Etihad now has 47 codeshare partners and more than 130 interline agreements, making it the largest partner network among non-alliance airlines.

The expanded network provides travellers with single-ticket access and through-fare connectivity to more than 350 destinations worldwide, reinforcing Etihad’s position as it pursues continued international growth.

Airline CEOs warn EU plan to expand carbon costs will raise fares

The European Commission is considering expanding the scheme to emissions from flights departing the EU as part of a review due next month

Nida Sohail
Nida Sohail

08 June, 2026

Airline CEOs warn EU plan to expand carbon costs will raise fares

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Europe’s biggest airlines have urged the European Union not to extend its Emissions Trading System to cover international flights, warning the move would raise ticket prices, a letter seen by Reuters showed.

The European Commission is considering expanding the scheme to emissions from flights departing the EU as part of a review due next month. At present, the ETS only covers flights within Europe.

Read more-Ebola alert: UAE suspends new visas for three countries, tightens entry measures

The system requires airlines, along with factories and power plants and others, to buy permits for greenhouse gas emissions, while capping supply to drive reductions over time.

Global efforts

In a letter to Commission President Ursula von der Leyen, seen by Reuters, airline bosses from Air France-KLM, British Airways-owner IAG, Lufthansa and Ryanair opposed widening the scheme.

“Expanding EU carbon pricing to extra-EEA (European Economic Area) flights will further penalise European passengers and businesses by increasing the cost of airfare and cargo,” they said.

The letter was also signed by the heads of 15 companies, including AirBaltic, easyJet and TUI. It comes as airline leaders meet in Rio de Janeiro for the annual meeting of the International Air Transport Association (IATA).

The letter said EU action would undermine global efforts to decarbonise aviation, notably the United Nations’ CORSIA scheme, which requires airlines to buy ​CO2 offsets to cover growth in emissions from international flights, but does not mandate absolute cuts.

“Any extension of EU ETS will hamper the legitimacy of CORSIA,” the letter said, urging Brussels to reduce ETS costs to CORSIA levels.

The Commission says extending the ETS would ensure equal treatment across airlines and avoid disadvantaging short-haul carriers relative to those operating longer international routes.

Brussels is also sceptical that CORSIA alone can drive decarbonisation. A 2021 ‌study for the Commission warned the UN scheme was unlikely to cut emissions and could undermine Europe’s climate goals.

Dubai’s first-home buyer scheme crosses Dhs5bn in property sales

As part of the programme’s latest phase, nine new developers have joined through strategic agreements with DLD and DET

Rajiv Pillai
Rajiv Pillai

08 June, 2026

Dubai’s first-home buyer scheme crosses Dhs5bn in property sales
Image: Dubai Media Office

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Dubai’s First-Time Home Buyer Program has enabled more than 3,200 residents to purchase their first homes since its launch in July 2025, generating over Dhs5bn in residential property transactions and underscoring growing demand for homeownership in the emirate.

The initiative, launched by the Dubai Land Department (DLD) in partnership with the Dubai Department of Economy and Tourism (DET), is available to UAE residents aged 18 and above who do not currently own a freehold residential property in Dubai.

According to DLD, nearly 45,000 individuals have registered for the programme within its first year, highlighting its role in expanding access to homeownership and supporting Dubai’s ambition to strengthen its position as a global destination to live, work, visit and invest.

As part of the programme’s latest phase, nine new developers have joined through strategic agreements with DLD and DET, further broadening the range of properties available to eligible buyers.

The newly participating developers are 4Direction Developments, Arada, Dubai World Trade Centre, IRTH Group, Manam, Qube Development, Reportage Properties, SAMANA Developers and Sky View Real Estate.

Their addition brings the total number of participating developers to 22 since the programme’s launch, expanding options across locations, price points and property types. The initiative is also supported by five participating banks, providing financing solutions aimed at making homeownership more accessible.

DLD said the programme reflects Dubai’s commitment to creating a sustainable, end-user-driven property market while supporting the objectives of the Dubai Economic Agenda (D33) and the Dubai Real Estate Strategy 2033.

“The First-Time Home Buyer Program embodies Dubai’s foundational belief that home ownership should be within reach of everyone who calls this city home. The addition of nine new developers demonstrates Dubai’s commitment to ensuring that every resident has a genuine choice as they take one of life’s most significant steps: becoming a homeowner,” DLD said in a statement.

The authority added that aligning government policy with private-sector participation is helping build a more resilient property market, strengthen investor confidence and encourage long-term residency in the emirate.

The latest expansion also supports the goals of the Dubai Economic Agenda, D33, which aims to double the size of Dubai’s economy and further reinforce the city’s position as a global hub for talent and investment.

Meanwhile, Binghatti Holding was recognised by DLD and DET for recording the highest number of unit sales under the programme since its launch. The recognition highlights the role of private-sector partners in accelerating homeownership and translating policy objectives into measurable market outcomes.

Residents who have not yet enrolled in the programme can register through the Dubai Land Department website or the Dubai REST app. Existing registrants can also update their preferences to include the newly participating developers and access a wider portfolio of eligible properties.

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Dubai welcomes world’s first AlphaTheta Premium Dealer store