du, UAE’s telecom and digital services provider, has announced the launch of 5G+, its next-generation network advancement built on 5G-Advanced architecture. Offering up to double the speed of existing 5G, the rollout promises to transform mobile connectivity with unprecedented performance, reshaping how customers engage with digital services.

Karim Benkirane, chief commercial officer at du, said: “By introducing 5G+ to our customers, du is setting a new benchmark for mobile performance in the UAE. We will deliver more than just faster speeds; unlocking new possibilities for our customers. With more customers using generative AI, 5G+ will provide an enhanced network capabilities to improve experience and performance on AI-driven apps. From streaming in ultra-HD and competing in mobile gaming, to powering AI-driven apps instantly, our customers will soon be able to enjoy experiences that are seamless, reliable, and truly next-generation. This is how we’re shaping the future of connectivity and creating real value for our customers.”

Next-generation experience

5G+ introduces a range of network enhancements designed to elevate customer experiences: faster speeds with up to 2x improvements in downloads, significantly reduced latency for real-time applications, and seamless connectivity even in high-demand environments.

Read: UAE’s du launches secondary public offering of Mubadala-owned shares

The technology will enable instant movie downloads, uninterrupted ultra-HD streaming, lag-free mobile gaming with competitive-edge response times, and advanced AI-powered applications such as real-time translation and augmented reality. It also ensures crystal-clear video calls and smooth social sharing, even in crowded venues.

Built on advanced mobile network infrastructure that operates independently of LTE, du’s 5G+ is a step change in mobile connectivity. To access its capabilities, customers will need a compatible device and SIM or eSIM.

As part of its strategic vision to modernise religious services and infrastructure, Saudi Arabia is rapidly transforming how millions of worshippers experience the Two Holy Mosques and associated pilgrimage sites.

Leveraging cutting-edge technology, streamlined operations, and integrated awareness initiatives, multiple Saudi authorities are working in sync to create a smarter, safer, and more spiritually enriching journey for pilgrims from around the world.

Read more-Umrah 2025: New digital platform launched for visas

This sweeping transformation is not only elevating service quality and operational efficiency but also setting a new global standard for how technology can support large-scale religious gatherings in the digital era.

Building a digitally integrated pilgrimage ecosystem

At the heart of this transformation is the General Authority for the Care of the Affairs of the Grand Mosque and the Prophet’s Mosque, which has rolled out a robust, digitally integrated strategy designed to enhance service delivery and ensure seamless access for worshippers. Through a unified digital environment supported by advanced systems and a highly skilled workforce, the authority aims to improve quality, productivity, and user experience across all service touch points.

In the Islamic year 1446 AH, the authority launched an impressive suite of multilingual digital content, including 217,000 translated words, 2,512 digital pages, and 240 visual and audio materials in seven languages. These tools cater to the needs of a global, multilingual pilgrim base and support spiritual guidance in accessible formats, a Saudi Press Agency report said.

Complementing this is a range of eight digital services used by over 3.6 million visitors, covering everything from booking systems and experience enhancement tools to beneficiary feedback channels.

A further 1.2 million worshippers benefited from five seasonal digital services, which facilitated applications for itikaf, iftar, seasonal job permits, and access to important religious content such as the Arafah sermon.

In total, the authority processed 12,723 seasonal reports, reflecting its commitment to real-time operational responsiveness and continuous improvement.

Strengthening operational backbone with institutional systems

To support these digital services, the authority has implemented a robust foundation of eight institutional systems, including platforms for volunteering, technical support, internal communication, and project management. These systems are aligned with broader smart government goals and integrate with national platforms such as Nusuk and Tawakkalna, enhancing data governance and the overall pilgrim experience.

One of the most notable advancements is the deployment of computer vision and crowd management systems, supported by 2,500 cameras and five advanced monitoring systems, allowing real-time crowd analysis and proactive safety interventions during peak periods.

As the digital footprint of the holy sites expands, so does the need for robust data protection. In response, the authority has introduced nine advanced cybersecurity systems, guided by 17 technical and operational standards, and supported by 13 comprehensive procedures for policy enforcement and digital process regulation.

Three contingency plans have also been developed to counter digital threats and emergencies, ensuring business continuity. Additionally, 19 official policies have been ratified and published to safeguard the integrity and reliability of digital services delivered to millions of global users.

Infrastructure upgrades transform pilgrim entry points

Beyond digital transformation, physical infrastructure is also receiving major investment. The Royal Commission for Makkah City and Holy Sites (RCMC) is spearheading the redevelopment of Miqats, the sacred gateways where pilgrims enter the state of Ihram before Hajj or Umrah.

During the 1446 AH Hajj season, improved operational planning helped slash pilgrim waiting times from 80 minutes to 39 minutes, while achieving a 100 per cent response rate to visitor feedback and a 99 per cent satisfaction rating. These figures underscore the success of RCMC’s focus on both efficiency and user-centric design.

Current development projects include the redesign of Miqat Qarn Al Manazil, focusing on traffic flow optimisation, expanded prayer areas, and modernised facilities. Upgrades at Miqat Wadi Muharram aim to enhance infrastructure, visual aesthetics, and accessibility via major transportation routes.

“These efforts are rooted in a broader strategy to improve service delivery, ensure long-term sustainability, and preserve the Islamic architectural identity of these sacred sites,” said Eng. Saleh Al Rasheed, CEO of RCMC.

National awareness strategy supports spiritual engagement

Adding another dimension to the modernisation efforts is a large-scale religious awareness campaign launched by the Ministry of Islamic Affairs, Dawah and Guidance in Madinah for the 1447 AH Umrah season. These initiatives are designed to provide spiritual, intellectual, and logistical support to the millions of pilgrims expected to visit.

The campaign comprises over 80,000 activities, encompassing 13 major programs, four training courses, two forums, and five intellectual initiatives. Delivered across mosques and Islamic centers in Madinah’s various governorates, these programs aim to instill values of moderation, balance, and authentic Islamic teachings.

A suite of digital tools, including e-books, sermons, academic lessons, and lectures, will be utilized alongside translators and interactive awareness booths to ensure broad accessibility, especially for international pilgrims who may face language or cultural barriers.

A unified vision for the future of pilgrimage

Together, these interlinked initiatives, from smart digital ecosystems and cybersecurity fortification to physical infrastructure upgrades and mass awareness campaigns, are reshaping the future of religious pilgrimage in Saudi Arabia. By aligning technology with tradition, and efficiency with empathy, the Kingdom is delivering an elevated, secure, and deeply spiritual experience to millions of pilgrims while positioning itself as a global model for large-scale religious service innovation.

With demand for pilgrimage growing year after year, Saudi Arabia’s proactive investments in digital infrastructure, operational systems, and spiritual education are not only meeting today’s challenges, they’re laying the groundwork for the future of worship.

VML has released its ninth annual Future Shopper report, a global study that reveals how many brands are still struggling to meet basic customer experience expectations despite years of digital acceleration. Surveying more than 25,000 shoppers across 16 countries, the 2025 edition highlights a disconnect between consumer demands for value, speed, and trust, and what brands are actually delivering. Strikingly, 45 per cent of shoppers worldwide say they often abandon online shopping carts because the digital experience is too frustrating.

The report underscores that businesses must urgently improve human-centric experiences if they want to thrive in an AI-first world. AI is already reshaping the shopping journey, with widespread usage and trust suggesting it will soon transform everything from product discovery to purchase. While marketplaces continue to set the bar for service, their share of wallet has declined compared to last year, as consumers increasingly return to search engines—likely driven by the integration of AI into search.

AI’s rapid role in shopping

• 68 per cent of consumers have used AI tools such as ChatGPT to shop.

• 52 per cent are excited by the idea of their own AI agent to handle shopping for them.

Personalisation helps but still falls short

• 63 per cent say personalised recommendations support product discovery.

• 45 per cent believe most brands still fail at delivering effective personalisation.

Omnichannel retail on the rise

Marketplaces remain central to the shopping journey, but their dominance is slipping. Their share of wallet dropped from 29 per cent last year to 22 per cent in 2025, signaling a gradual move toward true omnichannel retail experiences.

“Future Shopper 2025 is a reminder for brands and retailers everywhere. The data is clear: consumers are continuing to raise the bar on what they expect—faster delivery, seamless experiences, and meaningful personalisation powered by technology like AI, whilst at the same time re-evaluating what they purchase and when.

Yet, many businesses are missing the mark on the fundamentals of customer experience. Neither the customer journey of the future, nor the consumer of the future will be the same as today, but retailers and brands must find a way of offering the best experience right now, while building the experience of the future in parallel,” said Jeff Gehab, global CEO, VML Enterprise Solutions.

What shoppers are saying

• 46 per cent are often surprised by how poor online shopping experiences are, even from major retailers.

• 50 per cent think businesses don’t understand what customers want from digital channels.

• 32 per cent of shoppers expect delivery within two hours.

• 40 per cent won’t place an order if same-day or scheduled delivery isn’t available.

• 58 per cent want to move from inspiration to purchase as quickly as possible—a trend VML calls “compressed commerce.”

Neil Dawson, global chief strategy officer, VML, added: “In today’s risk-averse market, every purchase is a considered purchase. Consumers are demanding reassurance — on price, on speed, on trust — before they commit. The Future Shopper 2025 makes it clear that commerce success now depends on delivering tangible value at every stage of the journey, from discovery to delivery. That means personalising in ways that genuinely help, rethinking fulfillment for the two-hour economy, innovating for real-world value, and using AI to simplify rather than complicate. At VML, we’re turning these consumer demands into strategies that drive both immediate sales and long-term loyalty.”

Dubai has long been a global stage for architectural ambition and lifestyle innovation, and its newest district Uptown Dubai is no exception. Strategically located at the Southern Gate of the city, Uptown is emerging as a destination that effortlessly blends business, leisure and culture in one interconnected space. It’s a blueprint for how urban environments can evolve to meet the needs of a diverse, global community.

Uptown Dubai is rapidly emerging as Dubai’s next great lifestyle, dining and cultural landmark, attracting residents, visitors and tastemakers seeking elevated living, global flavours and vibrant social connections. It is fast becoming a hub for enterprise and innovation. This mix of residential, commercial and hospitality elements creates an environment where work-life balance is built into the infrastructure itself.

Anchored by the striking 340-metre Uptown Tower, the first of eight planned towers designed by Adrian Smith and Gordon Gill, the district integrates high-end residences, office spaces, premium hospitality and vibrant dining and retail experiences. Its design combines modern elegance with a human-centric approach, creating inviting spaces that encourage connection, creativity and community. Phase 2 is already underway with two mid-rise towers bringing additional office space, F&B outlets and lifestyle offerings, reinforcing Uptown Dubai’s growth trajectory.

The district’s residential spaces, SO/ Uptown Dubai Residences, pair contemporary interiors with sweeping views. The focus on detail and convenience is echoed in its hospitality offering, led by the SO/ Uptown Dubai Hotel, which brings bespoke service, design-led interiors and a variety of dining and wellness experiences. The hotel features world-class venues including The Citronelle Club, Celeste, Brasserie Uptown, Savant and Lazuli – all offering curated and immersive culinary experiences that reflect the district’s cosmopolitan spirit. The line-up is set to expand with anticipated openings such as the much-loved Portuguese restaurant Lana Lusa.

Uptown Dubai also features The Plaza and The Atrium, two interconnected spaces that feature art installations and house dining destinations, retail concepts and year-round events, including immersive art, live performances and cultural activations. Visitors can enjoy gourmet coffee and casual bites at Uptown Social, or Mediterranean and coastal cuisine at Sur.Dubai.

This sense of continual evolution is part of Uptown Dubai’s appeal. With six new buildings currently under development spanning commercial, hospitality and lifestyle uses, the district is positioned for sustained future growth. Each addition strengthens its role as a magnet for global talent, investors and businesses seeking a vibrant and well-connected base.

Sustainability is also embedded in Uptown Dubai’s DNA. The district’s LEED Gold certification reflects its commitment to energy efficiency, eco-friendly materials and alignment with Dubai’s 2050 Clean Energy Strategy. Uptown Dubai is more than the sum of its parts; it’s a curated ecosystem. Its versatility is what makes it stand out in a city already known for its ambitious mixed-use developments.

As it continues to grow, Uptown Dubai is shaping up to be one of the most exciting urban districts. It’s a glimpse into the next chapter of Dubai’s story.

The Middle East and Africa (MEA) space market is valued at $18bn, with the UAE holding a 40-45 per cent market share, according to a new report from Boston Consulting Group (BCG) titled Governments in Space: A universe of opportunities.

The report highlights the UAE, Saudi Arabia, and Qatar as the core of the region’s civil space investments, which are collectively driving the GCC’s emergence as a hub for space innovation.

The report notes the UAE’s strategic commitment to space, with a $443m investment in civil space for 2024, corresponding to approximately 40-45 per cent of government spending across the MEA region.

UAE poised to capture half of the region’s downstream services market

The country is also positioned to capture more than 50 per cent of the region’s downstream services market, which accounts for about 70 per cent of the global space market.

Saudi Arabia is also making significant strides, with approximately $220m invested in civil space activities in 2024, representing an estimated 20-25 per cent share of government spending in the MEA region.

Qatar has a comparable investment of $220m, contributing around 5 per cent of the market today.

All three markets are projected to grow at or above the global space economy compound annual growth rate (CAGR) of 5 per cent through 2033, underscoring the region’s long-term commitment.

Faisal Hamady, MD and partner at BCG, said the UAE’s position “reflects a decade-plus commitment to strategic space investments that balance public sector vision with private sector innovation.”

He added that the UAE’s investment advantage in downstream services, which make up most of the global market, is a clear example of how sustained government backing translates to market leadership.

ROI from space programmes

The report identifies potential for significant return on investment from the UAE’s flagship space programmes, including the MBZ-SAT, Hope Probe, and Arab 813 initiatives, with estimated ROI potentially reaching 3-4x.

These programmes align with six core success factors identified in BCG’s analysis: long-term strategic commitment, strategic public-private partnerships, a failure-tolerant culture, and global engagement.

Thibault Werle, MD and partner at BCG, emphasised that the GCC’s success in the space industry requires “simultaneous excellence across multiple dimensions, financial commitment, partnership strategy, risk management, and policy integration, while maintaining patience for long-term returns.”

The BCG report identifies digital-space policy integration as a critical success factor and recommends that emerging space nations focus on niche excellence, leverage international partnerships, and invest in long-term talent development.

For the UAE and Saudi Arabia, the emphasis shifts to accelerating public-private partnerships and fostering innovation clusters.