Tesla will start sales in Saudi Arabia next month, the electric carmaker said on its website.
Tesla trades in other Middle Eastern countries, but not in Saudi Arabia, the Gulf region’s largest market.
Trump said this month he would likely make his first trip abroad to Saudi Arabia, after asking the kingdom in January to spend upwards of $1tn in the US economy, over four years, including military purchases.
Tesla’s launch event in Riyadh, scheduled for April 10, will display its EVs and products powered by solar energy.
The launch comes as Tesla has seen EV sales slump in Europe, blamed on Musk’s support for far right politicians, and the brand has been targeted by protesters in the United States over his spearheading of sweeping cuts to the federal government.
In Saudi Arabia, EV sales have been slow, with a 2024 report from consultants PwC putting them at just 1 per cent of all car sales.
A month after the feud with Musk went public, the PIF announced a $1bn-plus investment in Lucid, becoming the majority investor in one of the EV startups looking to challenge Tesla.
The $925bn PIF has also invested in a domestic EV brand that is yet to launch called Ceer.
Yet large gas guzzling vehicles remain the norm on Saudi roads where fuel is cheap and EV charging infrastructure remains a rarity, making traversing its long desert roads almost impossible in an EV.
Warming ties
In one of the first signs of improving relations, Musk appeared alongside Rumayyan and Trump in ringside seats at a UFC mixed-martial arts match in New York in November.
A few weeks earlier, Musk had made a surprise appearance at Riyadh’s Future Investment Initiative summit via video link.
Tesla’s sales in Europe are down 42.6 per cent so far this year, data showed on Tuesday, even as demand for EVs rises.
Activists across the US have staged so-called “Tesla Takedown” demonstrations over Musk’s role leading the Department of Government Efficiency, which has cut thousands of jobs, frozen foreign aid and cancelled thousands of programmes and contracts.
Steel and building materials manufacturer EMSTEEL Group has partnered with Yellow Door Energy to develop the UAE’s largest industrial solar PV rooftop project.
This 31.5-megawatt-peak (MWp) project will power EMSTEEL’s facilities with renewable energy, aligning with the UAE’s Net Zero by 2050 commitment.
Under the agreement, Yellow Door Energy will finance, build, own, operate, and maintain solar installations across 40 EMSTEEL roofs in ICAD 1, Abu Dhabi.
The project will use high-efficiency solar panels, including bifacial panels for carports, to maximise clean energy generation.
Part of EMSTEEL’s decarbonisation strategy
Upon completion, the project is expected to generate approximately 50 million kilowatt-hours (kWh) of clean electricity annually, offsetting approximately 16,000 metric tonnes of CO₂ emissions per year. This will significantly reduce EMSTEEL’s energy costs and carbon footprint, contributing to the company’s decarbonisation strategy.
Engineer Saeed Ghumran Saeed Al Remeithi, group CEO of EMSTEEL, stated, “This partnership with Yellow Door Energy marks a significant step in our decarbonisation journey.
By integrating on-site solar power, we are reinforcing our leadership in sustainable manufacturing and contributing to the UAE’s Net Zero by 2050 vision.”
Jeremy Crane, group CEO of Yellow Door Energy, added, “This project demonstrates the potential for solar to power key industries in the UAE. We are proud to partner with EMSTEEL in their transition to clean energy.”
Project aimed for completion in 2026
Construction will commence this year, with commissioning targeted for 2026. This solar lease model allows EMSTEEL to benefit from clean energy without upfront investment, enabling them to focus on their core business while advancing their sustainability objectives.
As part of its broader decarbonisation strategy, EMSTEEL aims to achieve a 40 per cent reduction in greenhouse gas (GHG) emissions in its steel business unit and a 30 per cent reduction in its cement business unit by 2030, with the ultimate goal of reaching net-zero emissions by 2050.
Emaar Properties held its Annual General Meeting (AGM), where the Board of Directors reviewed the company’s financial performance for 2024 and also outlined its strategic direction for the future.
It was during the meeting that the shareholders approved a 100 per cent dividend payout, amounting to Dhs8.8bn, in line with the company’s commitment to delivering value to its investors. This follows the introduction of Emaar’s updated dividend policy in December 2024. The meeting also included the approval of the auditor’s report for 2024, along with the board’s report on the company’s activities and financial position.
Emaar’s financial results for 2024
Emaar’s financial results for 2024 reflected strong operational performance and continued growth across its key business segments.
The company recorded property sales of approximately Dhs70bn ($19bn), representing a 72 per cent increase compared to 2023. Emaar’s revenue backlog from property sales exceeded Dhs110bn ($30bn), supporting future revenue generation.
Emaar’s total revenue for 2024 reached Dhs35.5bn ($9.6bn), marking a 33 per cent year-over-year increase, while net profit before tax grew by 25 per cent to Dhs18.9bn ($5.1bn). The EBITDA (Earnings before Interest, Tax, Depreciation, and Amortisation) for the year stood at Dhs19.3bn ($5.2bn), with a margin of 54 per cent.
Ongoing projects
Emaar remains focused on delivering ongoing projects as scheduled while prioritising innovation, quality, and operational efficiencies.
The company’s investments in digital transformation, talent development, and sustainable growth initiatives will continue to support the company’s long-term strategy.
“Emaar’s 2024 results reflect our dedication to operational excellence, innovation, and customer experience. As we move forward, we remain committed to sustainable and technology-driven growth, further enhancing Dubai’s position as a leading global destination for investment and development while aligning with the UAE’s Net Zero 2050 vision,” Mohamed Alabbar, Founder of Emaar Properties, said.
Looking ahead to 2025, Emaar will continue introducing new developments and lifestyle offerings, further cementing its presence in the real estate sector.
As businesses and investors align with these goals, the recovery of commercial food waste can become a cornerstone of the region’s transition to a green economy
In the Gulf Cooperation Council (GCC) countries, we witness a paradox unfolding every day. From the 55 million tonnes of food imported every year into the region, one third — approximately 18 million tonnes — ends up in landfill. The numbers simply don’t add up. Given its primarily hot and arid climate, the region struggles to meet the domestic food demands of a growing population.
Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the UAE import 85 per cent of their food requirements – this includes nearly 100 per cent of their rice and 90 per cent of their cereal needs. Ironically, these countries are also the biggest producers of food waste per capita in the world – an average of 300 kilogrammes per person per year.
The economic cost of food waste in the region is staggering – over $13bn annually. This does not even account for the significant pressure on municipal waste systems. In addition to wasting food of epic proportions, there are tremendous missed economic opportunities in food waste.
Have governments, businesses and investors overlooked the economic and societal value of waste?
Food waste has significant intrinsic value, containing three key components – nutrients, energy and water. The key to realising this value is to find viable ways to extract as many of these components as possible. Currently, most food waste goes straight to landfills, resulting in enormous economic and environmental losses.
Organic matter in food waste sent to landfills is responsible for generating methane, one of the most potent greenhouse gases and a major contributor to climate change.
Leveraging food waste: Opportunities and solutions
So how can we create economic value from commercial food waste? Perhaps surprisingly, the answer lies in feeding.
It starts with feeding animals that will eventually sustain humans in this region. Solutions already exist to convert grain-based end-of-life foods into animal feed for cows, sheep and chickens – replacing grains that can cost growers upwards of $250 per tonne. Startups have also found creative ways of feeding food waste to black soldier fly larvae. The larvae can, in turn, sustain animals including fish and chickens.
A second valuable use of food waste is to nourish the earth. Methods exist to transform food waste into high-quality compost that can be spread over gardens and public spaces, reducing the price of organic compost per kilogram. In Saudi Arabia, biochar, derived from date palm production waste, helps reduce the water consumption of palm trees by up to 40 per cent while helping to embed nutrients into the soil.
Food waste can also be used to fuel engines. Some businesses in this region already convert used cooking oil into biodiesel, valued at over $1,000 per tonne.
Food waste is increasingly used to power the electricity grid. In fact, this region has launched several waste-2-energy facilities that use heat to extract energy from waste. Although this method helps minimise the waste that goes to landfill, the process required to separate the water content is energy intensive and must compete with more economically viable renewable energy sources that are becoming abundant in this region.
The best way to reduce food waste, of course, is simply to minimise it. Today, there are multiple ways to monetise food waste avoidance. Some businesses in the region are doing just that – providing commercial kitchen operators with the data necessary to simply buy better and less food, creating savings and more efficient processes across the entire value chain.
With the sheer volume of food waste generated in the region, the opportunities for investment are vast. However, cultural attitudes toward food, logistical challenges in collecting and redistributing waste, and limited awareness among businesses and consumers all require targeted strategies to overcome the hurdles that impede food waste recovery.
Governments have a major role to play in conceptualising and driving policy incentives, education campaigns, and infrastructure investments.
The commitment of the GCC countries to sustainability and economic diversification is a natural impetus to drive change.
As businesses and investors align with these goals, the recovery of commercial food waste can become a cornerstone of the region’s transition to a green economy.
Samer Kamal is the MD, Tactical Connections and Christophe Guibeleguiet is the head of the Climate & Sustainability Practice at APCO.
UAE telecom provider du has unveiled its new Business Roamer Plan, a robust mobility solution designed specifically for frequent business travellers in large corporations and government entities.
The plan promises hassle-free global connectivity with no hidden costs, supporting professionals who need to stay connected across borders.
With 10GB of roaming data, 300 outgoing minutes, and 200 incoming minutes included monthly, the Business Roamer Plan is one of the most competitive roaming packages in the region. It provides coverage in over 170 countries through more than 300 roaming partners, ensuring consistent and reliable communication wherever business leads.
Priced at Dhs325 per month, the plan is tailored for executives, procurement heads, corporate admins, and government professionals seeking affordable and powerful roaming capabilities. du says the offering addresses key pain points such as unpredictable bills and connectivity disruptions while empowering enterprises to maintain business continuity and productivity abroad.
The telecom operator added that the Business Roamer Plan supports its broader commitment to enterprise digital transformation by providing smart, scalable mobility solutions. It also aims to reinforce du’s position as the preferred telecom partner for multinational companies and public sector organisations.
“As travel rebounds and cross-border operations accelerate, the need for cost-effective and worry-free roaming has never been greater,” du said in a statement. “This plan ensures professionals can focus on business outcomes—not roaming charges.”
The launch is part of du’s ongoing strategy to boost brand credibility and drive adoption of its enterprise offerings by meeting the evolving demands of modern, mobile workforces.
US investor and former TV broadcaster, Cody Willard. (Photo: Gulf Business)
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Investor and former TV anchor Cody Willard visited the UAE last week as part of his role as advisor for the US VIP Technology Fund from Freedom Asset Management.
A former hedge fund manager, Willard is the founder of TradingWithCody.com and has built a reputation as one of Wall Street’s more unconventional voices, equally at home on the trading floor and in front of the camera.
He’s contributed to major outlets including The Wall Street Journal and the Financial Times, and has been featured across nearly every major US financial news platform. He’s also best known for co-hosting Fox Business’s Happy Hour and serving as a correspondent on The Tonight Show with Jay Leno.
Beyond his media work, Willard has been an early investor in companies like Apple, Google, Meta, and NVIDIA, backing what he calls “revolutionary platforms” well before they went mainstream. He now spends his time tracking trillion-dollar tech trends, from AI and robotics to space.
In this interview, Willard explains why he believes we’re still in the “dial-up” phase of the AI revolution, why he’s buying Tesla and NVIDIA on the dip, and how the UAE is becoming a vital engine in the global technology boom. He also shares candid views on Elon Musk, Donald Trump, and the dangers of ignoring government debt.
You can watch the full interview here:
Further below is a transcript of the interview that has been edited for clarity:
Let’s start with your trip to the UAE. Why are you visiting this part of the world right now? We’re here raising funds for a new investment vehicle we’ve partnered on with Freedom Asset Management. The strategy is what we call the US VIP (Very Important Person) Technology Fund. It’s mostly US-centric technology investing. It’s not all US focused, but the idea — what I’ve done for the last 25 years — is what I call “revolution investing.” Innovation is great, disruptive technologies are great, but I look for companies and trends that are changing society forever and creating trillion-dollar economies along the way. If we can get in front of the trillions of dollars that flow from these revolutions, it all works out over the long term.
And what are those trends you’re seeing right now?
The most obvious is AI. I liken it to the dial-up internet phase of the internet revolution: 56k modems, AOL, downloading a Michael Jordan screensaver that took 8 minutes. Even then, people recognised the potential of connecting billions of humans and millions of businesses. We knew broadband would eventually come and, now, we’re seeing the same early-stage potential with AI. Microsoft Copilot, ChatGPT: these are already impressive. I argue with ChatGPT about Michael Jordan sometimes! But really, it’s early. We don’t yet know all the services and applications that will be built on the AI platform. It’s coming, and it’s coming fast.
One of the neatest things about investing in technology is what I call the acceleration of technology revolutions. The internet took over a decade before the smartphone changed the game. With AI, we won’t wait 10 or 12 years for the next big leap. It’s happening faster. For example, robotics will be a major part of this next phase. So robotics is the next evolutionary step after AI?
I think so: especially humanoid robotics. This is a human-built world with elevators, stairs, infrastructure and much more. So humanoid form factors make sense. Sure, we’ll see all sorts of Star Wars-style droids too, like what NVIDIA showed recently. There will be robots cleaning Dubai’s high-rises and others helping to build them. What used to take five years to build might take 18 months. What took three years could take six months. Everything accelerates. So tell me more about the VIP Fund then and how it approaches the investment landscape? We focus on platforms creating trillion-dollar economies through accelerated technologies. That’s been my life’s work. I’ve been investing in Apple since March 2003 when Steve Jobs had just returned and iTunes was launching. I was invested in Google the day it went public, Meta a month after it listed, Bitcoin in 2013, and NVIDIA in 2016 when they were talking AI, driverless tech, robotics. Tesla is the most obvious humanoid robotics company now with Optimus.
We spend hundreds of hours each week reading, researching, networking and trying to understand how these technologies integrate and evolve.
And the UAE, in particular Abu Dhabi, is increasingly playing a bigger role in these spheres. MGX was launched last year with $50bn to invest in top AI and tech firms. ADIA has over $1tn under management and is also pushing hard into tech.
Rightly so. They recognise that oil has been great, but the AI revolution, and the hubs this region can create, are integral. Without the capital and vision from the UAE, the acceleration we’re seeing wouldn’t be happening this fast. So this region could become an engine that powers these evolutions?
Perfectly put. Capital is the key. The U.S. has wealth, yes, but sovereign wealth funds here in the UAE (and GCC) are taking the lead. They understand the vision. You could call them the spark plugs, or magnetic motors, of this evolution.
Talking about spark plugs, we have to talk more about Tesla. The stock’s poor performance this year has stirred debate. Some say Elon Musk is too involved in politics and getting distracted from his core businesses. Is that fair?
Short answer is yes. He is definitely too involved in politics. It drives me crazy. Even before he got into the DOGE (Department of Government Efficiency) movement stuff, just the sheer volume of tweets (or Xs) was too much. In terms of the partisan politicking he’s done over the past two years, I wish he would just run his companies and change the world in the ways he’s already doing.
On the other hand, there’s so much waste in the US government — and every government out there. It’s not necessarily corruption, but there’s an agency problem: that is, governments spending money that isn’t theirs. It’s taxpayers’ money. And when it’s not your money, it’s easy to spend $300 on a hammer that should’ve cost $6.
Elon recognises the US deficit problem and ballooning debt. It’s scary. Tens of trillions of recognised debt, and hundreds of trillions in unrecognised obligations. The US has an amazing, open, transparent financial system, but someone has to break the endless debt cycle. His chainsaw-on-stage antics are annoying, but somewhat poignant. They reflect what needs to be done: cutting government waste is good for all of us.
Elon Musk.
And that brings us to Trump. His impact is undeniable.
Absolutely. Trump 2.0 isn’t that different from 1.0 in some ways. What I call the “Republican-Democrat regime”—the regulatory and governance paradigm we’ve had for the past 100 years—doesn’t shift much. Biden, Trump, liberals, conservatives—they argue more over social issues than over economic policies.
But what might be different now is what Trump is enabling Elon to do—cut out government waste and shrink budgets. If we can get government bureaucrats into the private sector to be more productive and create prosperity, everyone benefits.
You follow stocks daily. What’s the impact been from Trump, Elon, and ‘DOGE’ on US markets?
Funny you ask about Tesla’s stock over the past year. Despite a 42 per cent pullback this year, it’s still up over the last 12 months. Yes, it’s down more than half from recent highs, but after Trump’s re-election, there was a euphoric bubble. People thought Elon could do anything and Tesla would be the most valuable company in history.
And I still believe it will be, especially over the next 10 to 15 years. The only real competitor? SpaceX, which is also Elon’s company.
Markets do what they do. We go through cycles. Right now, Republicans and Democrats are both as pessimistic about the economy as they were at the COVID market bottom. In fact, polls show Democrats are more worried now than during the COVID low. That’s never happened before. I’ll take the other side of that all day.
A cartoon image of US President-elect Donald Trump holding a Bitcoin token in Hong Kong, China, on Thursday, Dec. 5, 2024. Photographer: Paul Yeung/Bloomberg
So you see this as a buying opportunity?
Exactly. We’re putting money to work right now. We’ve got cash, and we’re deploying it daily. I love buying Tesla 50 per cent off. I wasn’t buying at $400 or $541.88. We were trimming then. But now we’ve been buying in the $220s. If it hits $200, I’ll buy more. Below $200, I’ll keep nibbling. Same with NVIDIA: I’ve been investing in NVIDIA since 2016. We’ve been buying on this pullback too. It’s the dominant AI platform and that’s not changing.
If you have a 5-, 10-, 15-year view — as Warren Buffett says — you want lower prices now so you can invest at better valuations. We’re seeing great opportunities. Just don’t go all-in at once as there’s still risk. But eventually, the fear fades, and the AI, robotics, and space evolutions generate tens of trillions in prosperity for investors who are in front of it.
Tesla’s share price over the last year. (Source: Google)
Warren Buffett famously said be greedy when others are fearful and fearful when others are greedy.
Exactly. People were greedy 60 or 90 days ago, euphoric about Trump’s win. Now, they’re fearful. I wouldn’t say I’m greedy, but I do think it’s a good buying window.
What about the other, ‘older’ big tech names: Apple, Amazon, Alphabet, Microsoft? Are they still relevant in this AI-driven world?
Not only are they relevant; they are leading. The capital needed to be a leader in AI today is enormous: tens of billions in spend. Even with China’s efficiencies, to build best-in-class AI applications and services, you need massive scale. Costs will drop over time, but right now, the incumbents have the edge.
I’ve owned Apple since 2003 as well as Google, Alphabet and Meta. The one I don’t own and don’t want to? Microsoft. I think their strategy of investing in OpenAI instead of building their own AI platform was a mistake. It may come back to haunt them.
Why do you think that? Well, Microsoft has given OpenAI tens of billions of dollars and hosts them on its cloud. But OpenAI is now building competing AI agents, which are direct competitors to Microsoft Copilot, using Microsoft’s money. It’s a strange relationship.
We’ve spoken about the big tech players that are already on people’s radars. Are there companies out there flying under the radar that could still have a massive impact on the future?
Always. There are companies that haven’t even been started yet. There are high school kids right now learning AI and robotics strategies that no one’s even thought of yet. In five years, they’ll get funded with billions. In seven years, those startups will go public.
Even today, there are mid-cap revolutionary companies worth watching. I’ll name a couple we’ve been investing in recently. GitLab is one. It’s a software repository, and one of the things AI is already doing well is helping developers write code. GitLab is a direct play on that: code patches, repositories, collaboration, which are all centralised there. They’re investing heavily in AI-based code development.
Another sector that always wins in tech revolutions? Efficiency, both economic and energy. Even now, hyperscalers such as Google, Meta, and Microsoft spend billions on old-school magnetic spinning hard drives. They’re slow and not energy-efficient. Flash drives are replacing that.
Pure Storage is one company leading this change. Others exist too, but Pure Storage is cutting the cost of memory for the AI revolution, and that’s big. These mid-caps do carry more risk than the big caps — Microsoft being the exception, ironically — but we’re very selective.
Let me also say this: I don’t think small-cap tech is worth touching right now. The public market for small-cap tech is probably broken. If you’re a great early-stage company, there’s more than enough private capital, whether in the UAE or the US. When it comes to venture capital and private equity, they’re all willing to write billion-dollar cheques. So if a company is coming public as a small-cap tech stock, as a retail investor you’ve got to ask: why do they need your money?
Isn’t the market designed so that small-caps can eventually grow into large-caps though?
Yes, and I’m glad you phrased it that way. But if you’ve been public for 20 years as a tech company and you’re still a small-cap: you’ve done something wrong. You should have grown.
When I invested in Apple, it was split-adjusted $0.25 per share with $14 in net cash per share on the balance sheet: and it was trading at $12. That kind of moment doesn’t exist anymore. That company would never come public like that today.
What role does private equity play in all of this?
Private equity is interesting. Venture capital plays a bigger part in this revolution, especially with AI, robotics, and space. In the UAE, Abu Dhabi, and the US, sovereign wealth funds and VCs are writing massive cheques to keep the best companies private. If I were in private equity trying to find market inefficiencies right now. But I wouldn’t want to be in that business.
Let’s talk space. That’s another area you’re excited about. What’s caught your eye lately? We know SpaceX is the big name…
Yeah, SpaceX is the only real gorilla in the room. Bigger than NASA in some ways. NASA now relies on SpaceX. It’s an incredible success story.
I’ve spent the past five or six years networking, learning, and meeting private startups and public companies in the space sector. During the SPAC bubble (4–5 years ago), about a dozen space startups went public. Two or three of them are probably quite interesting, maybe even five or six. But again, you have to ask why they went public via SPAC and needed retail capital.
Still, the space revolution is going to be enormous. Tens of trillions of dollars will be invested in that area over the next 10–20 years. To put it into context: the AI revolution is happening now. The robotics revolution will go mainstream over the next 3–7 years. And space will hit its stride in 5–15 years. But now is the time to be studying the space economy, getting to know the players, the people, the trends so that when the time comes, you’ll know which companies will win.
SpaceX rocket taking off.
Looking at the U.S. economy: are we heading into a recession? Trump’s back in. He’s aggressive on tariffs, especially with Canada. This is causing concern.
It’s not just the tariffs; it’s the inconsistency. One day it’s this, next day it’s that. Tariffing this but not that. This month ‘yes’; next month ‘no’. This country ‘yes’; that country ‘no’. It’s chaotic.
That kind of uncertainty is problematic for the economy. But none of it really derails the long-term revolutions in AI, robotics, and space.
Also, cutting government spending doesn’t happen in a vacuum. It can affect the near-term economy. Yes, there are recession risks, but even if we have a recession, I think it’ll be small. And I see that as a buying opportunity.
Over the long run, these ups and downs are just noise. The U.S. economy is mostly up. The free-ish, rule-of-law-ish market system in the US, and increasingly here in the Middle East, is beneficial to the average citizen, investor, and business. That’s not going to change.
I saw an interview you did on CNBC. You mentioned that across generations, life has generally improved. Do you still believe that, even with all the current geopolitical noise?
Oh, absolutely. Over the next 5, 10, 15, 20 years, hundreds of millions of people will enter the middle class and climb the wealth curve: just like they did over the past 20 years.
Throughout human history, we’ve continuously broadened and accelerated prosperity, security, and opportunity. That will continue, eventually beyond Earth. Generations from now, people will be living on other planets, travelling at warp speed.
If you can dream it — if it’s been in Star Trek, Star Wars, or an Isaac Asimov novel — human beings can make it happen. We’re living in a miraculous time unlike any before. And I want to keep betting on that curve.