MBC Group reappoints Sam Barnett as CEO

Middle East broadcaster MBC Group has reappointed Sam Barnett as its CEO replacing Marc Antoine d’Halluin, who spent a year in the role.

Barnett had been with MBC for 17 years, also serving as the group CEO, until he resigned in October 2019.

Marc Antoine d’Halluin, who previously worked with television provider M7, OSN and Sony Pictures, would focus on “moving the group forward in-line with the five-year growth plan for the organisation that was announced in Q4 2018”, MBC said when he was appointed as CEO last year.

He has now been appointed as an advisor to MBC’s board, “to guide its strategic vision”, a statement said.

“Keeping pace with the acceleration of opportunities in the digital media and over-the-top (OTT) markets and facing the challenge of delivering on the Saudi’s Vision 2030 media agenda, MBC Group’s board of directors appoints Majid Al Ibrahim as a board representative to assess, oversee and facilitate the implementation of new initiatives and mandates,” the statement added.