Modon Holding to acquire Arena Events Groupv
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Modon Holding to acquire Arena Events Group

Modon Holding to acquire Arena Events Group

Arena Events group, which operates in over 10 countries including the US, UK, and Saudi Arabia, has been a key player in some of the world’s largest sporting events

Neesha Salian
Modon Holding to acquire Arena Events Group

Modon Holding, the Abu Dhabi-based investment firm, has reached an agreement to acquire Arena Events Group, a leading provider of temporary infrastructure and event solutions.

The deal, which includes the purchase of Theta Bidco, Arena’s parent company, is set to enhance Modon’s portfolio and deepen its presence in the global events sector.

The acquisition is expected to significantly strengthen Modon’s capabilities in delivering large-scale, integrated services for high-profile events.

Arena, which operates in over 10 countries including the US, UK, and Saudi Arabia, has been a key player in some of the world’s largest sporting events, such as the 2024 Paris Olympics, Formula 1 races across multiple cities, and Wimbledon.

Arena is also known for constructing modular structures, including a stadium for the 2024 T20 World Cup in New York.

Arena has built a strong reputation within the industry. The company has longstanding partnerships with organisations such as the PGA of America and LIV Golf, providing infrastructure for major golf tournaments annually.

Image: Supplied

Strategic expansion for Modon

The acquisition further extends Modon’s strategic push into international markets.  Jassem Mohammed Bu Ataba Al Zaabi, chairman of Modon Holding, described the move as a key step in the firm’s long-term growth strategy, particularly in expanding its global footprint. “Arena’s leadership in the events sector, with a focus on large-scale infrastructure and services, positions Modon for continued growth and diversification in global markets,” Al Zaabi said in a statement.

Bill O’Regan, CEO of Modon, echoed the sentiment, noting that the acquisition would add new dimensions to the company’s existing event services.

“Arena brings a wealth of experience and a strong global client base that will enable us to expand into new markets, particularly in North America, where Arena has a significant presence,” O’Regan said.

A major step into North America

The acquisition also marks Modon’s first major foray into North America, where Arena has its largest revenue base and a workforce of more than 1,000 employees. The US is a key growth area for Arena, which has provided infrastructure for several high-profile events, including Formula 1 races in Miami and Austin, as well as major sports and entertainment events across the country.

The global events sector is experiencing a boom, with increasing demand for high-quality infrastructure and hospitality services at live events. The partnership between Modon and Arena is well-positioned to capitalize on this trend, particularly with the anticipated rise in live event attendance over the coming years.

Syed Basar Shueb, CEO of International Holding Company (IHC), which has owned Arena for the past three years, expressed confidence in Modon’s ability to leverage the acquisition’s synergies. “Modon is the ideal partner to take Arena’s capabilities to the next level, particularly in the growing temporary infrastructure and event structure markets,” Shueb said.

The acquisition, which is subject to regulatory approvals and other customary closing conditions, is expected to close by Q1 2025.

In other news, in December 2024, Modon Holding completed the acquisition of 100 per cent of La Zagaleta, the owner of the ultra-luxurious La Zagaleta residential estate in Spain’s Costa del Sol.

The acquisition marks a significant step in Modon Holding’s international expansion strategy, further solidifying its presence in Europe’s competitive luxury real estate market.

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