Choithrams

The competition will run through four themed stages linked to Mars brands—Kellogg’s Knockout, Pringles Power-up, Snickers Strategy and the M&M’s Mega Finale—with shortlisted teams receiving mentorship from Mars Gulf and Choithrams executives

PARKONIC’s technology aims to improve parking flow and utilisation by introducing structured, tech-enabled management across retail locations

The initiative will be rolled out in three phases during the first half of the year and will ultimately cover nearly one-third of Choithrams’ total product range