AWS

Iman Al-Omrani, Chief Digital Advisor at Amazon Web Services (AWS) MENAT, explains how energy-efficient cloud infrastructure and custom silicon are enabling organisations to scale artificial intelligence while advancing the country’s sustainability goals

Pinterest said it will increase use of AWS custom silicon, including Trainium for training and running large-scale AI models, and Graviton processors, which already support part of its existing compute infrastructure

Real transformation comes when buildings, utilities, transport, and public infrastructure share data to create collective intelligence, says Madhavi Reddy, managing director for Amazon Web Services, MENAT

The announcement also highlights the scale of Snowflake’s global momentum on AWS. Snowflake has doubled its AWS Marketplace growth year-on-year and has received 14 AWS partner awards, including AWS Partner of the Year recognitions across multiple technology, industry and regional categories

Randery delves into AWS’s regional footprint, its European Sovereign Cloud, and highlights key partnerships like the collaboration with Saudi Arabia’s AI champion, HUMAIN

The two entities also plan to develop large language models (LLMs), including Arabic-focused models, to support AI adoption in key sectors

Saudi Arabia’s national carrier, Saudia, is among the enterprises leveraging the collaboration