Real Madrid’s Kylian Mbappé loses Chinese sponsors over Mao ‘dictator’ remark
Real Madrid star Kylian Mbappé apologises after controversial comments about Mao Zedong trigger sponsorship cancellations and disrupt La Liga broadcasts in China
28 October, 2026
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French football superstar Kylian Mbappé has apologised after appearing to describe former Chinese leader Mao Zedong as a “dictator”, triggering a backlash in China that has resulted in the termination of major sponsorship agreements and disruption to Spanish football broadcasts.
The 27-year-old Real Madrid forward and France captain issued a public apology on Tuesday, October 27, after a video circulated on social media showing him discussing an internet meme featuring his face superimposed onto an image of Mao, the founding leader of the People’s Republic of China.
The controversy has prompted at least two major Chinese companies to terminate their commercial relationships with Mbappé, highlighting the reputational and financial risks facing global sports personalities and brands operating across international markets.
What did Mbappé say about Mao Zedong?
The controversy began after a video clip from French podcast The Bridge circulated online on Monday.
In the footage, Mbappé was asked about his favourite internet meme featuring himself.
He responded by referring to an image of “some guy – I think he’s a Chinese dictator”, apparently describing a digitally altered picture showing his face on Mao Zedong’s body.
The meme was part of a wider internet trend depicting Mbappé as an authoritarian figure, a joke originally linked to perceptions of his influence over football decisions during his time at Paris Saint-Germain.
According to Reuters, although Mbappé did not explicitly name Mao in his comments, the accompanying image prompted criticism among Chinese social media users and businesses.
Mao, who founded the People’s Republic of China in 1949 and led the country until his death in 1976, remains a highly significant figure in China’s political history. Public jokes about him are widely regarded as sensitive in the country.
Mbappé apologises as Chinese brands terminate deals
Following the backlash, Mbappé published an apology in French, Chinese and English.
“My comment was ill-judged, and I now understand that it hurt many people in China and in Chinese communities around the world,” he said.
“I apologize to everyone my words have upset,” he added. “This was absolutely not my intention. I have deep respect for the Chinese people and their history, and I am sincerely sorry.”
However, the apology followed decisions by major Chinese consumer brands to end their sponsorship arrangements with the footballer.
Chinese beverage company Dongpeng Beverage Group announced that it was terminating all cooperation with Mbappé with immediate effect.
The company said it maintained a zero-tolerance approach towards behaviour that offended national sentiments.
Chinese dairy producer Mengniu also confirmed the termination of its partnership with the Real Madrid forward, citing similar concerns.
The financial terms of the terminated agreements have not been disclosed.
The cancellations represent a commercial setback for Mbappé, whose global endorsement portfolio extends across sportswear, consumer goods and hospitality.
China suspends La Liga broadcasts following controversy
The repercussions have extended beyond Mbappé’s individual sponsorship agreements.
According to Chinese media reports, state television suspended broadcasts of Spanish La Liga matches and related programming involving the player following the controversy.
La Liga subsequently issued an apology, distancing itself from Mbappé’s comments and emphasising that they had been made in a personal capacity.
The Spanish football league said it regretted the offence caused to Chinese supporters.





















