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Ravi Ravichandran

President, Ford Middle East and North Africa

06 April, 2026

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Periods of geopolitical tension can introduce uncertainty across global markets, particularly in sectors like automotive that relies on complex supply chains and logistics.

Across the region, we’ve also seen the important role that national institutions, including defence authorities, play in maintaining stability and ensuring the continuity of essential services. That level of preparedness creates confidence not just for businesses, but for communities as a whole.

At Ford, the safety and wellbeing of our employees, partners, and customers is our absolute priority. We’ve worked closely with our distributor partners, suppliers, and logistics networks to maintain stable vehicle supply, parts availability, and aftersales support. Our regional Parts and Distribution Center in the UAE has played a critical role, allowing us to respond quickly and efficiently to evolving needs across the Middle East.

We continue to monitor the situation closely.

If anything, this period has reinforced the resilience of the region. The GCC markets, supported by strong leadership and long-term economic vision, continue to demonstrate stability even in a complex global environment.

Government authorities across the region have consistently prioritized economic continuity, infrastructure investment, and business confidence. That foundation is what allows companies to remain agile while continuing to plan for the future. In the automotive sector, demand remains steady, supported by ongoing investments in mobility and infrastructure.

While businesses are naturally planning for different scenarios, the strength of the region’s logistics networks and regulatory frameworks provides a clear path forward.

Moments like these highlight the power of partnership. One of the most important lessons is the value of strong collaboration between governments, businesses, and communities. Across the Middle East, we continue to see how coordinated efforts and forward-looking leadership help maintain stability while supporting long-term growth. There is a shared commitment to keeping economies moving and ensuring that people remain connected.

For businesses, it’s a reminder to stay agile, think long term, and continue investing in relationships. When that foundation is in place, challenges become opportunities to strengthen trust, build resilience, and move forward together.

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