Sony MEA installs 391 kWp solar project at Dubai HQ, advances sustainability strategy
Sony MEA, which has been based in Jafza for more than three decades, said the project reinforces its long-term commitment to the UAE as a regional hub for operations across the Middle East and Africa
14 May, 2026
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Sony Middle East and Africa (MEA) said it has commissioned a 391.2 kilowatt-peak (kWp) solar power project at its regional headquarters in Jebel Ali Free Zone (Jafza), Dubai, as part of efforts to cut emissions and advance its sustainability strategy.
The Japanese electronics group’s regional arm said the installation is expected to offset around 40 per cent of the facility’s electricity consumption and reduce carbon emissions by about 235 metric tons annually.
The project will operate over an estimated 25-year lifecycle and forms part of Sony’s global environmental roadmap, “Road to Zero,” which targets a zero environmental footprint by 2050, alongside its intermediate Green Management 2030 goals.
The company said the initiative also aligns with the UAE’s broader clean energy and sustainability objectives, including the national energy transition strategy.
Sony MEA, which has been based in Jafza for more than three decades, said the project reinforces its long-term commitment to the UAE as a regional hub for operations across the Middle East and Africa.
“As Sony MEA continues to build on its long-standing presence in the UAE, this project represents a meaningful milestone in advancing our sustainability agenda,” MD Jobin Joejoe said.
“By integrating renewable energy into our operations, we are reducing our environmental impact while reinforcing our commitment to the region’s long-term growth and development.”
DP World GCC Parks & Zones COO Abdulla Al Hashmi said the project reflected the role of Jafza in enabling long-term sustainable investment.
“Sony has been with Jafza for more than three decades, and we are proud to see such a long-standing partner continue to invest in sustainable, long-term growth,” he said.
Sony MEA is a wholly owned subsidiary of Sony Group Corporation and serves more than 40 countries across the region, covering consumer electronics, professional products and PlayStation business lines.






















