One week to go: Hero Dubai Desert Classic 2026 returns with expanded experiences
General admission is free on Thursday and Family Friday, with festival vibes and exciting activities for younger visitors at Tournament Town
15 January, 2026
TT
16
The 37th edition of the Hero Dubai Desert Classic returns to Emirates Golf Club from Thursday 22 to Sunday 25 January 2026, reinforcing its position as one of Dubai’s most established global sporting events while continuing to evolve into a broader lifestyle and entertainment platform.
A flagship Rolex Series tournament, the 2026 edition builds on its golfing heritage with expanded interactive family zones, new live entertainment programming, the launch of Eat Street as a dedicated culinary destination, and enhanced wellness and sustainability initiatives. The expanded format positions the Hero Dubai Desert Classic as more than a sporting event, aligning elite competition with experiential offerings designed to attract families, corporates, hospitality partners and a wider consumer audience.
World-class golf remains the cornerstone
The Hero Dubai Desert Classic retains its status as the oldest professional golf tournament in the Middle East, with a 2026 field featuring many of the sport’s biggest names.
Rory McIlroy headlines the tournament as he pursues a record fifth Dallah Trophy, marking 20 years since his debut at the event as a 16-year-old. He is joined by defending champion Tyrrell Hatton, former world number one Dustin Johnson, Tommy Fleetwood, Shane Lowry, Viktor Hovland, Nicolai Højgaard, Ryan Fox, and rising star Tom McKibbin.

The field is further strengthened by the return of former world number one and European Ryder Cup captain Luke Donald, Major champion Patrick Reed, current Race to Dubai leader Jayden Schaper, and UAE national golfer Ahmed Skaik, who will compete as a professional for the first time, underlining the tournament’s continued support for regional talent.
General admission remains free on Thursday 22 and Friday 23 January. Weekend tickets for adults are priced at Dhs100 in advance or Dhs125 at the gate, while children under 17 enter free across all four days when registered and accompanied by an adult. With last year’s event reaching capacity across ticket categories, early registration is recommended.

Enhanced viewing and social spectator experiences
Spectators will once again have access to multiple public viewing areas across the Majlis Course, including the 1st Tee Grandstand and 15th Green Grandstand.
For 2026, new and refreshed viewing options add a more social dimension. The 18th Green now features a public viewing deck with an integrated bar, while the Public Bar & Viewing Deck offers a two-tier terrace overlooking the 6th, 12th and 14th tees. Additional perspectives are available from the Emirates Deck overlooking the 11th green and The Social on Sixteen, which continues to blend live golf with food, beverages and a lively atmosphere.
Eat Street also introduces new public bar spaces, including a rooftop terrace bar at the Driving Range by Callaway, further expanding spectator choice and dwell time.
Tournament Town expands as a family-focused hub

One of the most notable developments for 2026 is the expansion of Tournament Town, where the outdoor Kids Zone has doubled in size. Positioned as the social heart of the event, the area integrates children’s activities with broader festival entertainment.
Family offerings include arts and crafts, seed-bomb making, soil painting, DIY workshops, playdough sessions, Fluid Bear painting, Build-a-Bear activities, and roaming performers such as The Tee Time Troupe, The Par-tee Players and The Garden Floaters. New attractions include a 2-in-1 bungee trampoline, expanded soft-play zones, an enhanced VR corner, the Big Red Slide and lawn games.

Family Friday and live entertainment programme
The FamilyBeatz concept returns on Family Friday from 3pm to 6pm, transforming Tournament Town into Dubai’s first family-friendly rave, led by teenage DJ Julie alongside live performers.
From 5:30pm onwards, Tournament Town transitions into evening entertainment mode, with live bands and DJs including Skyline, Speed Wagon, Sweet Chilli Jam, Charley, and DJ Rainier, delivering an open-air festival atmosphere that appeals to after-work and weekend audiences.
Eat Street launches as a dedicated food destination

A major addition for 2026 is Eat Street, a curated food hub featuring 12 food trucks, central seating and a large LED screen streaming live tournament action.
Participating brands include MrBeast Burger, Salt, Topgolf, Yalla Mahalla, Vietnamese Foodies, Hangry Joe’s, PizzaExpress, La Morita, Pret A Manger, BŌTA, and Costa Coffee, positioning Eat Street as a casual dining destination that complements the sporting programme.
Premium hospitality offerings
Premium hospitality remains a core pillar of the event. The Social on Sixteen returns in an expanded format, offering four hours of free-flowing beverages and premium casual dining. Ticket pricing is Dhs695 on Friday and Dhs790 on Saturday and Sunday.
The Dallah Lounge continues to offer refined hospitality with gourmet dining, premium beverages, live cooking stations and Sky Deck access, with limited tickets available for Thursday at Dhs2,100.
The Emirates Golf Club Clubhouse provides a relaxed premium option, combining dining, lounges and course views, priced at Dhs250 on Thursday and Friday and Dhs350 on Saturday and Sunday.
Sustainability, wellness and activity initiatives
Sustainability remains central to the tournament, which is the first Middle Eastern golf event and the first DP World Tour Rolex Series event to achieve GEO Certified® Tournament status for three consecutive years.
Interactive sustainability workshops will take place on Saturday 24 and Sunday 25 January, alongside refillable water stations across the venue. The Step Fore It Challenge, presented by Mediclinic, returns to encourage spectator activity, with research showing golf spectators average more than 11,500 steps per day. Prizes include health packages, leisure passes, golf lessons and Topgolf sessions.
Read: Mental fitness takes centre stage at 2026 Hero Dubai Desert Classic
Creators Dubai Desert Classic returns
The Creators Dubai Desert Classic returns for its second edition on 17–18 January 2026, leveraging digital storytelling to reach a younger, global audience. The initiative brings together 16 international golf content creators, including Mac Boucher and The Fore Brothers, following strong online engagement in its debut year.
Access and transport

As part of its ‘Go for the Green’ initiative, visitors are encouraged to use public transport as there will be no public parking at Emirates Golf Club during the tournament. Al Fardan Exchange Metro Station on the Red Line is located directly outside Emirates Golf Club, with strong connectivity across Dubai. Free parking is available at selected metro stations, with onward travel by train.
Taxi services and bus route 83 also serve the venue. Visitors can plan routes using the Journey Planner on the Hero Dubai Desert Classic app or website.
With expanded family experiences, enhanced hospitality, a new food destination, wellness initiatives and elite competition, the Hero Dubai Desert Classic 2026 continues to strengthen its role as a cornerstone of Dubai’s winter events calendar, blending sport, lifestyle and business-friendly entertainment.
Tickets and full details are available at www.dubaidesertclassic.com.

















