University of Wollongong in Dubai announces region’s first career readiness programme
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University of Wollongong in Dubai announces region’s first career readiness programme

University of Wollongong in Dubai announces region’s first career readiness programme

The 12-month programme starting this month is available to all newly enrolled first-year students at UOWD at no additional cost

University of Wollongong in Dubai

The University of Wollongong in Dubai (UOWD) has announced a new career readiness programme –The Edge – the first of its kind in the region.

The 12-month programme, starting in March 2021, is available to all newly enrolled first-year students at UOWD at no additional cost and aims to boost student employability and prepare them for their career paths.

The Edge will combine elements from business, coaching, psychometrics and behavioural science with hands-on mentoring from international experts.

“We are the first university in the region to introduce an innovative career readiness programme that transcends the conventional aspects, such as CV preparation, interview techniques and internship placement, to equip its participants with skills and knowledge to navigate the evolving work environment. In addition to helping students find their career path, the unique programme involves elements of self-discovery, mentorship and behavioural science – all of which are necessary for personal and professional growth. The Edge integrates into the students’ university timetables and requires an investment of only 30 hours from their side,” said Andy Phillips, COO at UOWD.

Unemployment globally has been at record highs over the last few months as a result of the pandemic and hence only earning a degree from a recognised university might not be enough to secure employment in an increasingly competitive job market.

Attempting to bridge that gap between academic accomplishments and gaining real-world skill sets that equip young graduates to find suitable employment, career readiness programmes like this one are almost a necessity.

University of Wollongong in Dubai
The Edge requires an investment of 30 hours from the student’s side

UOWD has a strong job placement rate, with 77 per cent of undergraduate students and 85 per cent of postgraduate students reportedly finding employment within six months of their graduation.

Over the past year, the university located in Dubai’s Knowledge Park opened a 200,000-square-foot Campus of the Future facility.

The Edge will be delivered over online sessions, on-campus workshops, coaching groups and webinars.

The programme consists of four pillars, headed by six world-class experts: John Gage, behavioural expert and founder of Agency People; serial entrepreneur Jon Duschinsky; voice, speech and communications coach Ausar Stewart; Nima Abu Wardeh, journalist and broadcaster of BBC World’s Middle East Business Report, and Oliver Blofeld and James Mullan, managing partners of Insight Media.

The mentors involved in The Edge will bring expert knowledge to students in fields such as communication coaching, entrepreneurship, personal branding, human behaviour and personal objective setting, and assess their aptitude through scientific techniques, including psychometric testing and personality profiling.

“A key focus of the programme is using scientifically recognised tests, such as the Thomas International Personal Profile Analysis that evaluates whether a student’s choice of degree matches their personality, allowing them to know if they’re on the right career path before they graduate,” said Gage. “Results from the pilot phase of the programme suggest that students have found the reports very insightful and the discussion with the coaches extremely helpful.”

UOWD said that The Edge will also help graduates develop a sensitivity towards soft-skills such as recognising and dealing with equality, diversity, inclusion and bias in the workplace, thereby preparing them to fully integrate into their prospective employer’s work culture.

For more details about The Edge programme, click here

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