#Adidas

RED SEA - YEMEN COAST

Tesla to Qatar Energy: How companies are responding to Red Sea tensions

From impacting the cost of freight to the cost of energy, tensions in the Red Sea are having a direct impact on global trade

omni

Insights: Leveraging the ‘omni’ experience

Seven tips to leverage omnichannel retail in the Middle East

sneakers

Are you ready to invest in sneakers?

From everyday wear to an alternative asset class, we look at the transformation of sneakers

Adidas unveils official match ball for semi-finals, final of FIFA World Cup

The Al Hilm match ball was made using only water-based inks and glues

Adidas ends partnership with Kanye West over antisemitic remarks

Adidas ends partnership with Kanye West over antisemitic remarks

Adidas would join Gap and Balenciaga fashion label in prematurely cutting ties with West

Adidas to host FIFA 21 tournament for GCC gamers

Amateurs and pros will compete for $25,000 in prize money