mSME enabling platform, Setup in Abu Dhabi, launched mSME enabling platform, Setup in Abu Dhabi, launched
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mSME enabling platform, Setup in Abu Dhabi, launched

mSME enabling platform, Setup in Abu Dhabi, launched

Setup in Abu Dhabi’s 25 partners, including ADIO, Twofour54, Masdar, Khalifa Industrial Zone, ADDED, Telr and Hub71, will support the platform


Creative Zone, in collaboration with Abu Dhabi Department of Economic Development (ADDED) and 23 other government and private entities, has launched a comprehensive mSME enabling platform, Setup in Abu Dhabi, to support ease of doing business in the emirate.

Setup in Abu Dhabi provides everything a business owner or mSME requires for setting up, launching and growing their business in Abu Dhabi by providing integrated corporate solutions, setup advice and assistance to establish their companies in Abu Dhabi. It is positioned as a marketplace where users will find all information related to setting up a business, support services such as banking, insurance, legal advice, tax and accounting, HR services and more.

The launch of Setup in Abu Dhabi complements existing projects and initiatives to promote investment in the emirate, including Investor Care, which was launched by Abu Dhabi Investment Office (ADIO) to help larger entities gain financing, licensing, and resources; and Maak, a service which offers support throughout the investor’s entire journey, from the moment of receiving the investment request, through to when they start their commercial activity.

In addition to this, Abu Dhabi’s recent steps to further enhance the economic climate and stimulate private establishments in the emirate includes reducing requirements for starting a business by 71 per cent, slashing business setup fees by 90 per cent.

Mouza Obaid Al Nasiri, executive director SMEs Sector, ADDED, said “the launch of Setup in Abu Dhabi is a significant step to provide suitable ecosystem to support mSME, as it is one of the vital sectors in the economy and plays a critical role in increasing GDP and job creation”.

Al Nasiri stressed that ADDED is keen to enable the private sector to come up with more solutions to support and incentivise entrepreneurship and SMEs.

The true value proposition of Setup in Abu Dhabi comes from the fact that it is put together in collaboration with 25 partners that provide value-added services throughout the journey to anyone looking to set up and grow their business in Abu Dhabi. Partners include ADDED, Creative Zone, Abu Dhabi Global Market, Twofour54, Masdar, Khalifa Industrial Zone, ZonesCorp, Abu Dhabi Airport Free Zone, Khalifa Fund, Abu Dhabi SME Hub, ADIO, Abu Dhabi Commercial Bank, Etisalat, Microsoft, Hub71, Telr, SME PM, Vestigos, Bloovo, DHL,, Daman, Obeid and Medawar Law Firm, Team Red Dot and CZ Tax & Accounting.

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