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The Trade Desk

The Trade Desk’s Terry Kane on the need for data-driven, transparent advertising

The Trade Desk’s Terry Kane on the need for data-driven, transparent advertising

Programmatic advertising in MEA is projected to grow at a CAGR of 7.89 per cent over the next five years, making data-driven marketing strategies more powerful than ever, says Kane

23 October, 2025

OSN, The Trade Desk launch MENA streaming ad partnership

OSN, The Trade Desk launch MENA streaming ad partnership

The partnership combines OSN’s content library and direct-to-home viewer base with The Trade Desk’s buying tools to expand access to the region’s premium streaming audience

12 August, 2025

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