The future of fitness, Texieria argues, belongs to brands that operate as lifestyle platforms, not just gyms
07 July, 2026
Here’s how a former media executive is turning personal training,a $42bn industry still run on spreadsheets, into a global operating system, starting in the Gulf and heading to the US
01 June, 2026
From its first location in Al Quoz, Dubai, the company has expanded to close to 50 locations across the UAE, Saudi Arabia and Bahrain, serving more than 200,000 members
19 May, 2026
In a world obsessed with constant output, people forget that adaptation only happens in recovery, says Dr Abirached
17 November, 2025
Participation is free, with dedicated zones for families, People of Determination, and participants at all experience levels
07 November, 2025
The month-long programme will run daily from 7am to 10am from August 1 to 31
25 July, 2025
GymNation’s founder and CEO on how the company has responded to changing consumer expectations, wellness trends and the demand for innovation
14 April, 2025
WHOOP’s GCC director sheds light on how wearable technology is empowering individuals to enhance their performance and wellbeing
23 January, 2025
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