eSIM

Deepak Gusain, COO of fintech marketplace Cartex, explains why eSIM adoption depends less on network readiness and more on regulation, digital distribution and embedding connectivity into existing financial and travel journeys

According to Airalo, travellers from Saudi are increasingly relying on digital platforms to research and book flights, accommodation and activities

Today, with over 20 million users in 200 countries, Airalo is redefining global connectivity — and the Middle East is fast emerging as one of its most strategic growth markets

Here’s why telecom companies must act swiftly to adapt, improve customer journeys, and diversify their services to stay competitive in a changing market