Dragonpass

The CMO tells us what the data reveals, where traditional loyalty models are failing, and how brands need to adapt to remain relevant in one of the world’s most digitally engaged consumer markets.

Dragonpass, a global provider of travel and lifestyle loyalty solutions, has released the GCC findings from its Loyalty Index, part of a wider global benchmark study examining how consumers perceive, engage with and extract value from loyalty programmes worldwide. Unlike traditional assessments focused on points accumulation or programme enrolment, the Loyalty Index offers a deeper […]

Bahrain recorded the highest lounge usage globally, at 1.35 per cent of passengers, ahead of major international hubs such as London Heathrow and Hong Kong

Domestic travel in Saudi Arabia increased by 126 per cent between 2024 and 2025, more than doubling the number of domestic trips in just one year, according to Dragonpass