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Arab Power List 2026: 100 names. One community. Global impact.

The Arab Power List returns for 2026 with eight new entrants, record female representation, and a roster that stretches from sovereign wealth to Olympic podiums — proof that Arab influence has never travelled further

Gulf Business
Gulf Business

13 May, 2026

Arab Power List 2026: 100 names. One community. Global impact.
Image: Freddie Colinares

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Article Summary
The 2026 Arab Power List highlights influential figures shaping the Arab world and its global impact. Featuring eight new entrants and strong female representation, the list spans diverse sectors, from energy to technology. The UAE and Saudi Arabia dominate, reflecting their regional power.

Gulf Business’ flagship annual Arab Power List has always been more than a ranking. It is a statement — about where influence in the Arab world sits, how it moves, and what it increasingly means on the global stage. This year’s edition, the 100 Most Powerful Arabs 2026, makes that case more compellingly than ever. Eight new entrants join the list this year, a cohort that reflects the full breadth of what Arab influence looks like in 2026.

The list spans the full range of sectors driving Arab influence globally: energy, finance, aviation, real estate, telecoms, logistics, culture, sport, fashion, entertainment, and technology among them, with women accounting for 22 of the 100 entries, the strongest female representation the list has ever seen.

The UAE accounts for the largest share of residences at 50, with Saudi Arabia second at 16, underscoring the two countries’ consolidated position at the centre of regional power.

Rated on financial capital, human capital, expansion plans, and personal fame, the 2026 list captures a region whose leaders are no longer simply managing wealth — they are actively reshaping global industries, redirecting capital at historic scale, and ensuring that the Arab world’s voice carries further than it ever has.

1. HH Sheikh Tahnoon Bin Zayed Al Nahyan

1. HH Sheikh Tahnoon Bin Zayed Al Nahyan

Deputy Ruler of Abu Dhabi, UAE National Security Advisor, and Chairman, ADIA, MGX, G42, IHC, ADQ and Royal Group
2. Dr Sultan Al Jaber

2. Dr Sultan Al Jaber

Managing Director and Group Chief Executive Officer, ADNOC; Executive Chairman, XRG; Chairman, Masdar; and Executive Chairman, XRG
3. Yasir Al Rumayyan

3. Yasir Al Rumayyan

Governor, Public Investment Fund; and Chairman, Saudi Aramco
4. HH Sheikh Ahmed bin Saeed Al Maktoum

4. HH Sheikh Ahmed bin Saeed Al Maktoum

Chairman and Chief Executive Officer, Emirates Group; Chairman, Emirates NBD; Chairman, Dubai Airports; and Chairman, Dubai Holding
5. Khaldoon Khalifa Al Mubarak

5. Khaldoon Khalifa Al Mubarak

Managing Director and Group Chief Executive Officer, Mubadala Investment Company; and Chairman, Manchester City FC
6. Saad Sherida Al-Kaabi

6. Saad Sherida Al-Kaabi

President and Chief Executive Officer, QatarEnergy; and Chairman, Industries Qatar
7. Mohammed Al Abbar

7. Mohammed Al Abbar

Founder, Emaar Properties; Founder, Noon.com; Chairman, Eagle Hills; and Chairman, Zand Bank
8. Amin H Nasser

8. Amin H Nasser

President and Chief Executive Officer, Saudi Aramco
9. Saeed Mohammed Al Tayer

9. Saeed Mohammed Al Tayer

Vice Chairman, MD and Chief Executive Officer, Dubai Electricity and Water Authority (DEWA)
10. Mohamed Al Hammadi

10. Mohamed Al Hammadi

Managing Director and Group Chief Executive Officer, ENEC, and Chairman, WAN0-Atlantic Center
11. HH Prince Alwaleed Bin Talal Al Saud

11. HH Prince Alwaleed Bin Talal Al Saud

Founder and Chairman, Kingdom Holding Company
12. Carlos Slim Helú

12. Carlos Slim Helú

Honorary Chairman, América Móvil, and Founder, Grupo Carso
13. Abdulla Mubarak Al Khalifa

13. Abdulla Mubarak Al Khalifa

Group Chief Executive Officer, Qatar National Bank
14. Abdul Aziz Al Ghurair

14. Abdul Aziz Al Ghurair

Chairman, Mashreq Bank, Chairman, UAE Banks Federation (UBF), and Chairman, Abdulla Al Ghurair Foundation (AGF)
15. Hana Al Rostamani

15. Hana Al Rostamani

Group Chief Executive Officer, First Abu Dhabi Bank (FAB)
16. Mohammed Saif Al Sowaidi

16. Mohammed Saif Al Sowaidi

Chief Executive Officer, Qatar Investment Authority (QIA), and Chairman, Katara Hospitality
17.  Mohammed Ibrahim Al Shaibani

17. Mohammed Ibrahim Al Shaibani

Managing Director, Investment Corporation of Dubai (ICD), and Chairman, Dubai Islamic Bank
18. Salem Humaid Al Marri

18. Salem Humaid Al Marri

Director General, Mohammed Bin Rashid Space Centre (MBRSC)
19. Lubna Suliman Olayan

19. Lubna Suliman Olayan

Chair, Saudi Awwal Bank (SAB); and Former Chief Executive Officer and Chairman, Olayan Financing Company
20. Essa Kazim

20. Essa Kazim

Governor, DIFC; and Chairman, DP World
21. Mohammed Khalifa Al Mubarak

21. Mohammed Khalifa Al Mubarak

Chairman, Aldar Properties; Chairman, DCT Abu Dhabi; and Chairman, Miral
22. Fahd Hamidaddin

22. Fahd Hamidaddin

Chief Executive Officer, Saudi Tourism Authority
23. HH Prince Naif bin Sultan bin Mohammed bin Saud Al Kabeer

23. HH Prince Naif bin Sultan bin Mohammed bin Saud Al Kabeer

Chairman, Almarai; Chairman, Zain Saudi Arabia; and Chairman, Sultan Holding Company
24. Saeed Mohammed Al Ghamdi

24. Saeed Mohammed Al Ghamdi

Chairman, Saudi National Bank (SNB)
25. Sarah Al Suhaimi

25. Sarah Al Suhaimi

Chairperson, Saudi Tadawul Group
26. Dr Raja Al Gurg

26. Dr Raja Al Gurg

Chairperson and Managing Director, Easa Saleh Al Gurg Group; Deputy Chairperson, National Bank of Fujairah
27. Mohamed Salah

27. Mohamed Salah

Professional footballer
28. Helal Saeed Al Marri

28. Helal Saeed Al Marri

Director General, Dubai Department of Economy and Tourism; and Director General, Dubai World Trade Centre Authority
29. Ayman Al-Sayari

29. Ayman Al-Sayari

Governor, Saudi Central Bank (SAMA)
30. HH Sheikha Al Mayassa Bint Hamad Bin Khalifa Al Thani

30. HH Sheikha Al Mayassa Bint Hamad Bin Khalifa Al Thani

Chairperson, Qatar Museums; and Chairperson, Doha Film Institute
31. Reem Al Hashimy

31. Reem Al Hashimy

Chief Executive Officer, Expo City Dubai Authority
32. Sultan Al Neyadi

32. Sultan Al Neyadi

Astronaut
33. Abdulrahman Al-Fageeh

33. Abdulrahman Al-Fageeh

Former CEO, SABIC
34. Elie Habib and Eddy Maroun

34. Elie Habib and Eddy Maroun

Maroun is co-founder at Anghami and Habib is co-founder and CEO at Anghami, and CEO of OSN+
35. Mohammed Abdul Latif Jameel KBE

35. Mohammed Abdul Latif Jameel KBE

Chairman, Abdul Latif Jameel
36. Olayan Mohammed Alwetaid

36. Olayan Mohammed Alwetaid

Group Chief Executive Officer, stc Group
37. Sheikh Sulaiman bin Abdulaziz Al Rajhi

37. Sheikh Sulaiman bin Abdulaziz Al Rajhi

Co-Founder, Al Rajhi Bank
38. Bader Al-Kharafi

38. Bader Al-Kharafi

Vice-Chairman and Group Chief Executive Officer, Zain Group
39. Mohamed Ali Al Shorafa

39. Mohamed Ali Al Shorafa

Chairman, Department of Municipalities and Transport; and Chairman, Etihad Aviation Group
40. Khalaf Al Habtoor

40. Khalaf Al Habtoor

Chairman, Al Habtoor Group
41. Masood M. Sharif Mahmood

41. Masood M. Sharif Mahmood

Group Chief Executive Officer, e&
42. Faisal Al Bannai

42. Faisal Al Bannai

Chairman, EDGE
43. Mohammed Alshaya

43. Mohammed Alshaya

Executive Chairman, Alshaya Group
44. Mohamed Mansour

44. Mohamed Mansour

Chairman, Mansour Group
45. Mohamed Juma Al Shamisi

45. Mohamed Juma Al Shamisi

Managing Director and Group Chief Executive Officer, AD Ports Group
46. Nayla Hayek

46. Nayla Hayek

Chairwoman, Swatch Group
47. Karim Awad

47. Karim Awad

Group CEO and chairman of the executive committee, EFG Holding
48. Nassef Sawiris

48. Nassef Sawiris

Executive Chairman, OCI
49. Mohammed Alardhi

49. Mohammed Alardhi

Executive Chairman, Investcorp
50. Khalid Al Rumaihi

50. Khalid Al Rumaihi

Chairman, Aluminium Bahrain
51. Naguib Sawiris

51. Naguib Sawiris

Chairman, Orascom
52. Aziz Aluthman Fakhroo

52. Aziz Aluthman Fakhroo

Group Chief Executive Officer, Ooredoo
53. Adel Abdulla

53. Adel Abdulla

Chief Executive Officer, Air Arabia
54. Issam Kazim

54. Issam Kazim

Chief Executive Officer, Dubai Corporation for Tourism and Commerce Marketing
55. Ala’a Eraiqat

55. Ala’a Eraiqat

Chief Executive Officer, ADCB
56. Mohammad A Baker

56. Mohammad A Baker

Chief Executive Officer, GMG Group
57. Mohammad Ali Rashed Lootah

57. Mohammad Ali Rashed Lootah

President and Chief Executive Officer, Dubai Chambers
58. Ghaith Al Ghaith

58. Ghaith Al Ghaith

Chief Executive Officer, flydubai
59. Abdulla Jassem Kalban

59. Abdulla Jassem Kalban

Managing Director, EGA
60. Zaid S Al Khayyat

60. Zaid S Al Khayyat

Managing Director, Al Khayyat Investments
61. Hussain Sajwani

61. Hussain Sajwani

Chairman, Damac Group
62. Kutayba Alghanim

62. Kutayba Alghanim

Chairman, Alghanim Industries
63. Wadha Al-Khateeb

63. Wadha Al-Khateeb

Chief Executive Officer, Kuwait National Petroleum Company
64. Hamad Ali Al-Khater

64. Hamad Ali Al-Khater

Group Chief Executive Officer, Qatar Airways
65. Tarek Sultan

65. Tarek Sultan

Chairman, Agility
66. Mona Ataya

66. Mona Ataya

Founder and Chief Executive Officer, Mumzworld
67. Khaled Mohamed Balama

67. Khaled Mohamed Balama

Governor, Central Bank of the UAE
68. Hesham Al Qassim

68. Hesham Al Qassim

Chief Executive Officer, Wasl Group
69. Sheikh Abdullah bin Bayyah

69. Sheikh Abdullah bin Bayyah

Chairman, UAE Fatwa Council
70. Badr Jafar

70. Badr Jafar

Chief Executive Officer, Crescent Enterprises
71. Mishal Kanoo

71. Mishal Kanoo

Chairman, Kanoo Group
72. Amal Suhail Bahwan

72. Amal Suhail Bahwan

Vice Chairperson, Bahwan Group
73. Elie Saab

73. Elie Saab

Fashion Designer
74. Fadi Ghandour

74. Fadi Ghandour

Founder, Aramex; and Executive Chairman, Wamda
75. Mazin Al Lamki

75. Mazin Al Lamki

Chief Executive Officer, Energy Development Oman
76. Shaikha Al Bahar

76. Shaikha Al Bahar

Deputy Group Chief Executive Officer, National Bank of Kuwait
77. Mohammad Abu-Ghazaleh

77. Mohammad Abu-Ghazaleh

Chairman and Chief Executive Officer, Fresh Del Monte Produce
78. Mona Kattan

78. Mona Kattan

Founder and Chief Executive Officer, Kayali Fragrances
79. Huda Kattan

79. Huda Kattan

 Founder and Co-Chief Executive Officer, Huda Beauty
80. Dr Amina Rostamani

80. Dr Amina Rostamani

Chief Operating Officer, AW Rostamani Group
81. Othman Benjelloun,

81. Othman Benjelloun,

 Chairman and Chief Executive Officer, Bank of Africa Group
82. Dj Khaled,

82. Dj Khaled,

DJ, Record Producer
83. Ronaldo Mouchawar

83. Ronaldo Mouchawar

 Chief Executive Officer, souq.com; and VP Amazon Middle East, Africa and Turkey
84. Juma Al Majid

84. Juma Al Majid

Founder and Chairman, Juma Al Majid Holding Group
85. Mohammed Hussein Al Amoudi

85. Mohammed Hussein Al Amoudi

Entrepreneur and Philanthropist
86. Omar Al Futtaim

86. Omar Al Futtaim

Vice Chairman and Chief Executive Officer, Al Futtaim Group
87. Mariam Almheiri

87. Mariam Almheiri

 Vice Chair and Managing Director, 2PointZero
88. Muhammad Binghatti

88. Muhammad Binghatti

Chairman of Binghatti Holding
89. Dr Sulaiman Habib

89. Dr Sulaiman Habib

Chairman, Dr Sulaiman Al Habib Medical Group
90. Amr Diab

90. Amr Diab

Singer
91. Mona Yousuf Almoayyed

91. Mona Yousuf Almoayyed

Managing Director, YK Almoayyed & Sons
92. Nezha Hayat

92. Nezha Hayat

Chief Executive Officer, Mohammed VI Investment Fund
93. Nadir Al Koraya

93. Nadir Al Koraya

President and Chief Executive Officer, Riyad Bank
94. Raed Barqawi

94. Raed Barqawi

Executive Editor-in-Chief, Al Khaleej
95. Mo Amer

95. Mo Amer

Stand-up Comedian, Actor and Director
96. Imane Khelif

96. Imane Khelif

Boxer
97. Mona Zaki

97. Mona Zaki

Actress
98. Amna Al Qubaisi

98. Amna Al Qubaisi

Emirati Racing Driver
99. Nadine Labaki

99. Nadine Labaki

Filmmaker and Actress
100. Ons Jabeur

100. Ons Jabeur

Tennis Player

Aquanow: An always-on economy needs always-on finance

As financial systems evolve, the real transformation is happening beneath the surface, where new settlement infrastructure, stablecoins, and regulated digital asset rails are reshaping how value moves across the global economy, reveals Phil Sham, co-founder and CEO of Aquanow

Gulf Business
Gulf Business

12 May, 2026

Aquanow: An always-on economy needs always-on finance
Image: Supplied

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Financial systems appear faster than ever, yet the underlying movement of money has changed far less.

Payments are authorised within seconds, yet settlement, the point at which value actually transfers between institutions, can still take days. Beneath the surface, the system that moves money has not kept pace with the economy it serves.

Over the past decade, the industry has focused on optimising the surface, with faster payments, better interfaces, and fintech platforms making money movement feel instant. Beneath that layer, however, the core architecture has barely changed. Settlement still happens in batches, liquidity remains fragmented across jurisdictions, and capital is positioned in advance to manage timing rather than deployed dynamically. This is where the real constraint sits.

As businesses operate across time zones and make decisions continuously, the gap between how the economy functions and how financial systems move value is becoming more visible. The shift now underway is not about replacing the system, but upgrading it by introducing new infrastructure alongside traditional rails.

These systems are not in competition. Traditional infrastructure continues to provide trust, compliance, and regulatory oversight, while new rails introduce speed, programmability, and the ability to move value more continuously. Together, they form a more efficient financial stack.

This transition is already visible.

Stablecoins, increasingly used as settlement instruments, now process trillions of dollars in monthly volume. While still largely driven by trading activity, their role is expanding into payments, treasury, and settlement use cases, signalling that new forms of settlement infrastructure are gaining traction beyond crypto-native environments. The question is no longer whether these rails will be adopted, but how they can be integrated efficiently and within a regulated framework.

Phil Sham, co-founder and CEO of Aquanow

As Phil Sham, co-founder and CEO of Aquanow, explains, “We are seeing institutions across payments, logistics, and financial services looking to integrate new rails to enable more continuous movement of value. In practice, this depends on the availability of on- and off-ramps, robust compliance frameworks, and seamless integration into existing systems. The technology enables the shift, but reliable infrastructure makes it usable.”

This is where the UAE has established a clear lead.

Rather than treating digital assets as a separate category, the country has built a regulatory environment that allows them to operate within established financial frameworks. Through ADGM, VARA, and the Central Bank, clear pathways have been defined for issuance, distribution, and use, creating the conditions for institutional adoption.

This approach is also shaping how digital money itself is designed. The recent launch of USDU, a fully backed USD stablecoin issued within ADGM and aligned with UAE regulatory frameworks, reflects a more mature phase of the market, where instruments are built for institutional settlement, with supervision, reserve transparency, and integration at their core.

The capabilities are now in place. The focus is shifting to connectivity and usability and this is where infrastructure providers play a critical role. “Aquanow,” continues Sham, “operates as a connective layer between traditional financial institutions and digital asset infrastructure, providing the liquidity and rails needed to integrate these capabilities into existing systems. This allows institutions to upgrade how value moves without rebuilding core infrastructure or altering their regulatory posture.”

With time the distinction between traditional and digital systems is becoming less relevant, while the ability to connect infrastructure and move liquidity efficiently is becoming central. Finance is not being replaced. It is being re-engineered around how value actually needs to move for today’s financial markets.

UAE confirms five-day Eid break for public sector employees

Official working hours across federal entities will resume on Monday, June 1

Rajiv Pillai
Rajiv Pillai

12 May, 2026

UAE confirms five-day Eid break for public sector employees

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The UAE has officially announced the Eid Al Adha holiday period for federal government employees, with ministries and public sector entities set to close for five days later this month.

According to the UAE Government Media Office, citing the Federal Authority for Government Human Resources (FAHR), the public holiday will run from Monday, May 25, 2026, until Friday, May 29, 2026. Official working hours across federal entities will resume on Monday, June 1.

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The announcement effectively creates an extended break when combined with the preceding and following weekends, as the country prepares for one of the most significant occasions in the Islamic calendar.

Eid Al Adha commemorates sacrifice, charity and community, and is traditionally marked across the UAE with prayers, family gatherings, travel and hospitality activities.

The confirmation of the federal holiday comes as Dubai’s Knowledge and Human Development Authority (KHDA) also announced matching Eid break dates for private schools in the emirate, aligning educational institutions with the broader national holiday period.

Dubai private schools will remain closed from May 25 to May 29, with classes resuming on June 1, creating a nine-day break for many students and school staff when weekends are included.

The synchronised holiday schedule is expected to drive a seasonal uplift across travel, retail, hospitality and leisure sectors, with residents likely to take advantage of the extended break for regional travel and family activities.

The Eid Al Adha holiday framework also aligns with the UAE’s unified academic calendar and broader efforts to standardise public sector holiday schedules across the country.

eBay rejects GameStop $56bn takeover bid

The rejection could lead to a hostile bid as GameStop CEO Ryan Cohen had said he was willing to take the offer directly to eBay shareholders, possibly by calling a special meeting

Reuters
Reuters

12 May, 2026

eBay rejects GameStop $56bn takeover bid
Image: Getty Images

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EBay on Tuesday rejected an ambitious $56bn takeover bid from the much smaller GameStop GME.N on doubts over the financing of the deal, while underscoring its turnaround efforts that have boosted growth.

Analysts and investors have doubted whether the half-cash, half-stock bid from the $12bn videogame retailer for a company nearly four times its market value would close.

EBay stock has been trading far below the offer price of $125 per share since the offer was made earlier this month. Its was down 1.1 per cent at $107 on Tuesday in premarket trading, while GameStop fell nearly 4 per cent.

“We have concluded that your proposal is neither credible nor attractive,” eBay chairman Paul Pressler said. “eBay’s Board is confident that the company, under its current management team, is well-positioned to continue to drive sustainable growth.”

GameStop did not immediately respond to a request for comment.

The rejection could lead to a hostile bid as GameStop CEO Ryan Cohen had said he was willing to take the offer directly to eBay shareholders, possibly by calling a special meeting.

Cohen has argued that by combining GameStop and eBay he could cut costs and find synergies to create a much bigger enterprise.

He has said he could boost eBay’s profitability by replicating GameStop’s cost-cutting drive and use its 600 US stores into a physical network to help turn eBay into a tougher rival to Amazon.

The proposed deal is drawing attention in a robust mergers and acquisitions and among retail investors, for whom Cohen has been a hero since he helped rally a short squeeze in 2021 that hammered hedge funds such as Melvin Capital.

The offer has also irked some GameStop investors. Michael Burry, of “The Big Short” fame, sold his stake in the company after the offer, warning that it would saddle GameStop with debt and dilute shareholders.

Both eBay and GameStop sell collectibles such as trading cards but their mainstay businesses are different. While eBay earns fees by connecting buyers and sellers online without holding inventory, GameStop buys goods wholesale and resells them through physical stores.

From the start, Wall Street reacted with surprise and suspicion to Cohen’s offer, asking how GameStop could swallow a company four times its size.

In an interview on CNBC, Cohen, dressed in a black leather jacket and T-shirt, did not offer much explanation on how GameStop would finance the $56bn purchase price.

When pressed, Cohen said the deal would be paid for with cash and stock. His short answer prompted awkward silences in the interview.

Cohen wrote to eBay’s board that he would serve as the combined company’s CEO and would take no salary, cash bonuses or golden parachute.

The 40-year-old billionaire cemented his fame and fortune by co-founding and then selling online pet foods retailer Chewy and then by making a big bet on GameStop at a time the retailer had a market valuation of $250m.

Cohen was appointed GameStop’s chairman in 2021 and assumed the CEO role after his handpicked CEO, a former Amazon executive, was fired in June 2023.

Aramco’s Q1 adjusted profit jumps to $33.6bn as East-West Pipeline runs at full capacity

President and chief executive Amin H Nasser said Aramco’s first-quarter performance reflects strong resilience and operational flexibility in a complex geopolitical environment

Neesha Salian
Neesha Salian

12 May, 2026

Aramco’s Q1 adjusted profit jumps to $33.6bn as East-West Pipeline runs at full capacity
Image: Getty Images

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Article Summary
Saudi Aramco's Q1 2026 adjusted net income increased to $33.6bn, despite geopolitical tensions and shipping disruptions. Cash flow and free cash flow experienced slight declines, impacted by working capital build-up. Capital expenditure increased, and the gearing ratio rose. However, a first-quarter dividend of $21.9bn was declared. The East-West Pipeline mitigated Strait of Hormuz constraints, supporting exports.

Saudi oil giant Saudi Aramco on Sunday reported adjusted net income of $33.6bn for Q1 2026, up from $26.6bn a year earlier, as it highlighted operational resilience amid geopolitical tensions and shipping disruptions in the Strait of Hormuz.

Cash flow from operating activities fell to $30.7bn in the quarter from $31.7bn a year earlier, while free cash flow declined to $18.6bn from $19.2bn, which the company said was impacted by a $15.8bn build in working capital.

Aramco said its gearing ratio rose to 4.8 per cent as of March 31, compared with 3.8 per cent at the end of 2025.

Capital expenditure reached $12.1bn in the quarter as the company continued to invest in growth projects.

The board declared a first-quarter base dividend of $21.9bn, up 3.5 per cent year-on-year, which will be paid in the second quarter.

Aramco said its East-West Pipeline was ramped up sharply to its maximum capacity of seven million barrels per day during the quarter, helping support exports via Saudi Arabia’s west coast amid shipping constraints in the Strait of Hormuz.

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The company added that its domestic and international storage capacity provided additional optionality, while strategic investments in critical infrastructure and contingency planning helped maintain operational continuity.

“Aramco’s first-quarter performance reflects strong resilience and operational flexibility in a complex geopolitical environment,” president and chief executive Amin H Nasser said in a statement.

“Our East-West Pipeline, which reached its maximum capacity of seven million barrels of oil per day, has proven itself to be a critical supply artery, helping to mitigate the impact of a global energy shock and providing relief to customers affected by shipping constraints in the Strait of Hormuz,” he said.

“Despite these headwinds, Aramco remains focused on its strategic priorities and is leveraging both its domestic infrastructure and its global network to navigate disruption.”

Sumwon Studios names Dubai global HQ as it targets $1bn revenue by 2028

Sumwon Studios said it now operates across Europe, North America, the GCC and other emerging markets, with a workforce of more than 150 employees globally.

Neesha Salian
Neesha Salian

12 May, 2026

Sumwon Studios names Dubai global HQ as it targets $1bn revenue by 2028
Image: Supplied

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Digital-first fashion group Sumwon Studios said on Monday it has established Dubai as its global headquarters as it scales towards $1 billion in revenue by 2028, marking a new phase of international expansion.

The company, which operates a portfolio of digitally native fashion brands, said it generated about $300m in revenue in 2025 and has expanded rapidly since its launch in 2023.

Founded in Dubai, Sumwon Studios said it now operates across Europe, North America, the GCC and other emerging markets, with a workforce of more than 150 employees globally.

The group said Dubai will serve as its central hub for design, operations and content production, supporting faster product cycles and coordinated global execution as it expands into new markets, including India.

Sumwon Studios said it is also developing a 120,000-square-foot headquarters in Dubai, which will consolidate its operational, creative and content functions.

CEO Nitin Passi said Dubai had been central to the company’s growth since its inception.

“Dubai has been central to our journey from the beginning. It continues to offer the connectivity, talent and pace we need to build and scale a global business,” Passi said.

The company said its revenue base is currently weighted across Europe at about 45 per cent, North America at 30 per cent, the GCC at 10 per cent, and Asia and Latin America at 10 per cent.

Sumwon Studios operates at the intersection of fashion and technology, using real-time data to guide product development and inventory decisions, which it says helps reduce reliance on traditional forecasting models and shortens go-to-market timelines.

The company’s expansion aligns with Dubai’s broader strategy to position itself as a global hub for the digital economy and creative industries.

Sumwon Studios said it is expanding hiring across technology, creative and operations roles as it builds out its global platform from its Dubai base.

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