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Amazon UAE launches citywide packaging recycling programme across Dubai

This programme expands on Amazon’s broader sustainability measures, which include the use of machine learning models to optimise packaging size and reduce excess materials, as well as initiatives like Ships in Product Packaging that eliminate the need for additional delivery boxes

Rajiv Pillai
Rajiv Pillai

09 October, 2025

Amazon UAE launches citywide packaging recycling programme across Dubai
Image: Supplied

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Amazon UAE has launched a new recycling initiative aimed at helping customers across Dubai recycle packaging materials from their Amazon.ae deliveries more easily. Developed in collaboration with Enviroserve, a Dubai Municipality and Ministry of Environment-certified recycling partner, the programme establishes over 150 recycling drop-off points across the city.

Aligned with the UAE’s Green Agenda 2030 and Amazon’s commitment to reach net-zero carbon across its operations by 2040 under the Climate Pledge, the initiative enables customers to recycle all types of Amazon packaging materials — including cardboard boxes, plastic mailers, bubble-lined envelopes, and packing paper — at designated locations.

Customers can locate their nearest drop-off point by scanning a QR code printed on their Amazon.ae package, directing them to the Amazon Second Chance page. The page serves as the central hub for recycling guidance, offering instructions on packaging recycling, electronic waste disposal, and end-of-life programmes for products. The initiative supports circular economy goals by keeping materials in use and reducing landfill waste.

Drop-off stations have been strategically placed in residential and commercial areas across Dubai, with additional recycling infrastructure installed in community villas and townhouse developments to improve accessibility.

Read: Amazon’s Rayan Karaky on how retail media 3.0 is transforming advertising in MENA

Prashant Saran, director of operations, Amazon Middle East, Africa and Turkey, said, “This programme makes it easier for customers to recycle packaging while supporting the UAE’s sustainability goals. By pioneering this service in the UAE, we are creating the necessary infrastructure for more responsible practices in the UAE. Collaborating with Enviroserve helps process recycled materials efficiently, diverting packaging material from landfill and keeping it in use.”

Shashidhar Y S, board member and managing director at Enviroserve added, “Working with Amazon, we are making recycling more accessible to communities while supporting the UAE’s Green Agenda 2030. By ensuring packaging materials are responsibly collected and processed, we are helping to keep valuable resources in circulation and prevent landfill waste.”

This programme expands on Amazon’s broader sustainability measures, which include the use of machine learning models to optimise packaging size and reduce excess materials, as well as initiatives like Ships in Product Packaging that eliminate the need for additional delivery boxes.

By partnering with certified recyclers such as Enviroserve and creating an accessible network of community drop-off points, Amazon is advancing responsible waste management and reinforcing its long-term commitment to reducing packaging waste across its operations.

DP World advances construction of new global headquarters at Expo City Dubai

The design will also feature the Middle East’s first fully automated parking facility of this scale, capable of accommodating nearly 1,000 vehicles, including 100 electric vehicles

Rajiv Pillai
Rajiv Pillai

09 October, 2025

DP World advances construction of new global headquarters at Expo City Dubai
Image: Dubai Media Office

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DP World has commenced the next phase of construction on its new global headquarters at Expo City Dubai, an eight-storey landmark that will serve as a symbol of innovation, sustainability, and the future of global trade.

A ceremony marking the completion of the foundation works took place on site, attended by Reem Al Hashimy, UAE Minister of State for International Cooperation and CEO of Expo City Dubai Authority, and led by Sultan Ahmed bin Sulayem, group chairman and CEO of DP World. They were joined by Najeeb Mohammed AlAli, executive director, Expo City Dubai Authority, and Engineer Ahmed Al Khatib, chief development and delivery officer, Expo City Dubai. The event highlighted the strong collaboration between two entities that embody Dubai’s global ambition and forward-looking vision.

Scheduled for completion in 2027, the new headquarters will position Expo City Dubai as a hub for global connectivity and collaboration while setting new standards for sustainable workplace design in the region. One of the building’s most distinctive architectural features is a 10.45-metre cantilever — among the largest in the region — giving the structure a visually striking “floating” effect.

Spanning 301,940 square feet, the facility will house 850 employees and welcome up to 2,000 visitors daily. The first two floors will be open to the public, offering cafes, restaurants, and meeting spaces designed to encourage dialogue and interaction. The Flow Pavilion and fountain from Expo 2020 Dubai will be preserved as the centrepiece of the complex — a lasting symbol of DP World’s mission to make trade flow, which was viewed by more than 1.2 million visitors during the Expo.

Read: DP World to invest $29m in Egypt cold storage facility

The design will also feature the Middle East’s first fully automated parking facility of this scale, capable of accommodating nearly 1,000 vehicles, including 100 electric vehicles.

Reem Al Hashimy, UAE Minister of State for International Cooperation and CEO of Expo City Dubai Authority, said: “Expo City Dubai was built as a platform for innovation, sustainability, and global connection — values that perfectly align with DP World’s vision for the future of trade. We are delighted to welcome their new headquarters here, which will stand as a symbol of Dubai’s continued role as a catalyst for progress and collaboration worldwide.”

Sultan Ahmed bin Sulayem, group chairman and CEO of DP World, said: “Marking this construction milestone at Expo City is more than just progress on a new building. It is the beginning of DP World’s next chapter. Our headquarters will be a place where technology, sustainability, and talent come together to shape the future of trade. Just as Dubai has reinvented itself time and again, DP World continues to evolve beyond ports to deliver smarter, greener, and more resilient supply chains for our customers and communities worldwide.”

All aboard: Etihad Rail prepares for 2026 passenger launch with test run

UAE Minister of Foreign Trade Dr Thani bin Ahmed Al Zeyoudi joined CEO Shadi Malak and senior officials aboard a test trip between Al Qudra in Dubai to Fujairah

Gareth van Zyl
Gareth van Zyl

09 October, 2025

All aboard: Etihad Rail prepares for 2026 passenger launch with test run
UAE Minister of Foreign Trade Dr Thani bin Ahmed Al Zeyoudi on a test trip on Wednesday, 8 October, 2025. (Image: WAM)

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Etihad Rail’s vision for cross-country travel picked up speed this week, as UAE Minister of Foreign Trade Dr Thani bin Ahmed Al Zeyoudi joined CEO Shadi Malak and senior officials aboard a test trip between Al Qudra in Dubai to Fujairah on Wednesday.

The trip marked the first full-length test of the passenger route, which will open commercially in 2026.

Once operational, Etihad Rail will connect 11 cities from Al Sila on the western border to Fujairah on the east coast, improving access between key destinations.

Etihad Rail CEO Shadi Malak and UAE Minister of Foreign Trade Dr Thani bin Ahmed Al Zeyoudi on a test trip on Wednesday, 8 October, 2025. (Image: WAM)
Etihad Rail CEO Shadi Malak and UAE Minister of Foreign Trade Dr Thani bin Ahmed Al Zeyoudi on a test trip on Wednesday, 8 October, 2025. (Image: WAM)

Each train will carry up to 400 passengers, with annual ridership projected to reach 36.5 million by 2030.

Al Zeyoudi said the new passenger network would be “a critical step” in expanding the UAE’s transport infrastructure.

“This landmark infrastructure project is already expediting the movement of goods and materials between industrial zones, ports and transport hubs, and will now also provide passenger services to enable greater connectivity for our population and, in doing so, support sustainable economic development and reduce harmful emissions,” he said.

In preparation for the launch, Etihad Rail earlier this month signed a joint venture agreement with French transport operator Keolis, which also helps manage the Dubai Metro. The partnership will oversee passenger service operations, safety, maintenance, and customer experience, bringing international best practices to ensure world-class standards across the network.

The passenger service builds on Etihad Rail’s freight network, which spans 900 kilometres from Ghuwaifat on the Saudi border to Fujairah, linking ports including Khalifa, Jebel Ali and Ruwais. The system currently moves heavy freight such as sulphur, aggregates and building materials, and is projected to carry more than 60 million tonnes annually by 2030.

Speaking earlier this month at the Global Rail 2025 exhibition in Abu Dhabi, Azza Al Suwaidi, Deputy CEO of Etihad Rail Passenger Services, said preparations were advancing to ensure “seamless and connected journeys” for residents and visitors alike.

She said the company was working with local transport providers and municipalities to deliver integrated first- and last-mile solutions.

Trains will operate on fully separated tracks to improve safety and reliability.

Travel times are expected to be 57 minutes between Abu Dhabi and Dubai, 70 minutes to Ruwais and 105 minutes to Fujairah. Onboard, passengers will have dedicated areas for work, reading and relaxation, while stations are being designed as accessible, connected hubs.

Etihad Rail estimates the network will contribute around Dhs145bn to the UAE’s GDP over the next five decades.

Emerge launches new platform to attract global tech founders to Dubai

Based within the Dubai World Trade Centre Free Zone, Emerge operates as a founder-first ecosystem enabler that offers startups and scale-ups licensing and other services

Gulf Business
Gulf Business

09 October, 2025

Emerge launches new platform to attract global tech founders to Dubai
Image: DWTCA

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Emerge has launched a new platform designed to position Dubai as a leading global destination for emerging technologies and next-generation innovators.

Supported by the Dubai World Trade Centre Authority (DWTCA) Free Zone’s regulatory framework, the initiative aims to connect founders and startups with opportunities across high-growth sectors including blockchain, fintech, gaming, e-commerce, and entertainment.

Based within the Dubai World Trade Centre Free Zone, Emerge operates as a founder-first ecosystem enabler that offers startups and scale-ups licensing, company setup, and tailored business support to accelerate their growth.

The platform also provides access to workspace solutions, investor introductions, and community networks across Dubai’s innovation landscape.

Abdalla Albanna, VP of Free Zone Regulatory Operations at Dubai World Trade Centre, said: “The launch of Emerge within the DWTC Free Zone further enhances our ecosystem by providing technology-focused start-ups with specialised support to establish and scale their businesses. Companies joining our free zone gain direct access to DWTC’s year-round calendar of world-class exhibitions, conferences, and mega-events, placing them at the heart of Dubai’s vibrant commercial landscape. DWTC Free Zone remains committed to fostering innovation and enabling business growth in line with Dubai’s ambitious D33 Agenda.”

Located at the heart of Dubai’s central business district, the DWTCA Free Zone offers a world-class environment for entrepreneurs and multinational companies, hosting more than 2,000 firms across over 40 sectors. Its LEED-certified Grade A offices at One Central and flexible workspace options provide a hub for startups seeking credibility and scale.

Emerge’s mission and plans

Emerge’s offering includes regulatory and licensing support across key tech sectors, business setup services, legal and immigration assistance, and market advisory.

It will also introduce industry-specific programmes, beginning with a gaming-focused initiative followed by an e-commerce programme.

“Our goal with Emerge is to remove friction for global founders and give them the right regulatory advice, and business and community support from day one,” said Kokila Alagh, director of Emerge. “Dubai has everything startups need — and Emerge is here to make that entry seamless.”

It’s official: 2025 will be the last year GITEX GLOBAL is hosted at DWTC

GITEX Global 2026 will introduce a new format blending innovation, business and lifestyle, reaffirming Dubai’s position as a global technology hub

Gulf Business
Gulf Business

09 October, 2025

It’s official: 2025 will be the last year GITEX GLOBAL is hosted at DWTC
Image: Dubai Media Office

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Preparations have begun to relocate GITEX GLOBAL and Expand North Star to Expo City Dubai in 2026.

The international technology event will take place from December 7–11 2026, marking a new chapter in its 45-year journey.

Visitors will also be able to enjoy the world’s first and largest ‘TechCation’ experience at the event, merging technology and lifestyle through citywide activations.

The move aims to advance the objectives of the Dubai Economic Agenda D33, which targets positioning Dubai among the world’s top three urban economies.

For many years, GITEX GLOBAL was annually hosted at the Dubai World Trade Centre (DWTC) while Expand North Star has taken place at Dubai Harbour.

New era for GITEX Global

The repositioning of GITEX to December aligns the event with Dubai’s peak tourism season, offering international executives and investors an opportunity to engage in business and experience the city’s cultural calendar.

GITEX TechCation will extend beyond the exhibition halls, transforming Dubai into a connected showcase of technology, business, and lifestyle.

The 2026 edition, referred to as GITEX 5.0, will be held at the Dubai Exhibition Centre, Expo City, which is undergoing a $2.7bn expansion to become the region’s largest purpose-built indoor events venue.

The upgraded venue will provide the scale and infrastructure for GITEX to expand into new frontiers of global technology and AI-driven economies.

The event will open on December 7 2026 with the new GITEX Scale Summit, a day dedicated to strategic dialogue among global leaders on policies and opportunities shaping AI economies.

From December 8–11 , the expo will feature innovations across AI, quantum computing, biosciences, and advanced manufacturing.

GITEX Global and Expand North Star will reunite at the new venue, creating an integrated platform that brings together startups, investors, policymakers, and technology companies.

GITEX works in collaboration with the Dubai Department of Economy & Tourism and other entities representing sports, hospitality, eco-tourism, and wellness to create destination-led experiences for visitors.

The new initiative is part of Dubai’s broader strategy to enhance its global competitiveness, attract investment, and foster a knowledge-based economy.

MENA leads global branded residence growth, shows GBR data

Dubai leads the global market, with nearly 160 branded developments either completed or in the pipeline, GBR data showed

Neesha Salian
Neesha Salian

09 October, 2025

MENA leads global branded residence growth, shows GBR data
Image: Dubai Media Office/ For illustrative purposes

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The Middle East and North Africa (MENA) region has overtaken other global markets in branded residential development, accounting for 36 per cent of new worldwide signings, according to new data from Global Branded Residences (GBR), a leading advisory firm in the sector.

The surge cements MENA’s position as the fastest-growing region for branded living, driven by an increasing number of fashion-branded and standalone residential projects.

Dubai leads the global market, with nearly 160 branded developments either completed or in the pipeline, surpassing traditional hubs such as Miami, New York, and London by a significant margin.

In MENA, standalone projects — those without a hotel component — make up 31 per cent of completed developments and 51 per cent of the pipeline.

As a result, 45 per cent of all branded residential projects in the region will soon be standalone, compared with a global average of 36 per cent.

The data suggests the regional market is moving beyond the traditional model where branded residences are tied to operating hotels.

Fashion brands driving branded residence growth

Fashion brands are playing a key role in this shift, dominating the non-hotel branded segment across MENA — the only region globally where they hold the lead. Fashion labels account for 51 per cent of all non-hotel branded projects, nearly double the global average of 26 per cent.

More broadly, non-hotel brands now represent 30per cent of the regional pipeline, up from 24 per cent of completed projects, underscoring growing demand for design, fashion, and automotive-led residential concepts.

Fairmont is poised to be the largest operator in the region, with 19 branded residential schemes in both completed and pipeline stages.

The MENA market is also seeing new entrants, including jewellery house De Grisogono, which ranks fourth in the regional pipeline with eight projects, and restaurant and hospitality brand Nobu, which has six developments underway.

According to GBR’s proprietary data, the global branded residential market now comprises 1,746 schemes — 779 completed and 967 in the pipeline.

The MENA region represents nearly 13 per cent of existing global supply and 25 per cent of future developments. It currently has 99 completed projects and 241 under development.

The UAE leads the region with 201 projects, while Saudi Arabia follows with 43 and Egypt with 32.

The data shows robust growth across both urban and resort locations, reinforcing MENA’s strong position in the branded living market.

GBR expands to Middle East, opens office in Dubai

In response to rising demand, GBR has established a dedicated office in Dubai, led by founder and director Riyan Itani.

GBR’s expansion into the Middle East follows its recent launch in Asia Pacific. The company provides services including brand and operator selection, feasibility and brand premium studies, and product and pricing definition, supported by its data-driven approach and global operator network.

GBR has advised on over 150 projects across 45 countries, including developments for Four Seasons, Mandarin Oriental, One&Only, Rosewood, and Ritz-Carlton.

“The Middle East has always been a beacon for branded residential excellence, and our launch here is both a continuation and evolution of our work in the region,” said Itani.

“Having advised on some of the most ambitious and prestigious projects across MENA, we are now doubling down on our commitment with dedicated in-market expertise and an expanded service offering,” he added.

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