Here’s how to stay effortlessly stylish this summer

Sponsored: Let Giorgio Armani help you pack your summer bag en route to someplace fittingly exotic

Espadrilla Canvas and Caiman (Dhs2,550); Shorts Cotton Stretch Solid Twill Garment Washed (Dhs3,050); Water repellant Cashmere Blend Wool blouson (Dhs11,700); all by Giorgio Armani

Espadrille Canvas and Caiman (Dhs2,550); Shorts Cotton Stretch Solid Twill Garment Washed (Dhs3,050); Water repellant Cashmere Blend Wool blouson (Dhs11,700); all by Giorgio Armani

Not that you needed us to remind you, but we’re smack dab in the middle of summer. That’s about as much an excuse as you’d need to book flights to a fancy coastal town halfway across the world – good on you if that involves a hotspot along the party-hard haven of the Côte d’Azure.

Before you go mall-hopping trying to cobble together a well-considered summer wardrobe for the destination you’ve booked into, you’ll do well to take a look at Giorgio Armani’s fresh summer collection.

Beachwear Boxer (Dhs1,400), towel Beachwear (Dhs3,050); all by Giorgio Armani
Beachwear Boxer (Dhs1,400), Towel Beachwear (Dhs3,050); all by Giorgio Armani

Giorgio Armani who built the business ground-up from a two-man operation in the mid-Seventies to a multi-billion dollar empire which it is today is having a busy year with a slew of store launches worldwide, but through it all hasn’t let up the pace of new sartorial releases.

The Milanese fashion house now has a new Giorgio Armani Summer Wardrobe SS18 Collection of T-shirts, polos, trousers, shorts, shirts, swimwear and even accessories like a braided belt, shoes and a straw hat. Available in contrasting colours of white and navy blue, the collection uses materials like cashmere and cotton while some of the accessories use exotic insert from crocodiles.

Exclusive editions and monogrammed beachwear by Giorgio Armani
Exclusive editions and monogrammed beachwear by Giorgio Armani

The Giorgio Armani Summer Wardrobe SS18 Collection has all you require to make it through a typical day on vacation. If you’re looking at catching some surf during the day, there’s the boxers, towels and briefs to select from the swimwear collection.

When the sun sets and the nocturnal animals come out to play, dress yourself in the brand’s excellent read-to-wear pieces including the polo T-shirts and shirts. If there’s a nip in the air or a slight drizzle, you could always slip on a water-repellant cashmere blend wool jacket. To look like the dandy of the resort, throw on a Fedora hat from the house of Giorgio Armani too.

Classic Fedora Hat (Dhs1,850), belt Ribbon and Caiman, Espadrilla Canvas and Caiman (Dhs2,550), Beachwear brief (Dhs600); all by Giorgio Armani
Classic Fedora Hat (Dhs1,850), Belt Ribbon and Caiman, Espadrilla Canvas and Caiman (Dhs2,550), Beachwear brief (Dhs600); all by Giorgio Armani

And yes, we haven’t forgotten about your feet. There’s the cloud white espadrille canvas too that’ll get you bumped up to the VIP line of those queuing up outside the club.

Giorgio Armani Summer Wardrobe SS18 Collection is available at Giorgio Armani, Mall of the Emirates, and Armani / Dubai, The Dubai Mall