Chinese e-commerce firm eyes Saudi government partnership

China’s second-biggest e-commerce firm plans to enter the Middle East Inc is keen to partner with the Saudi government, a senior executive told Reuters, as China’s second-biggest e-commerce firm plans to enter the Middle East.

“We want to have a partnership with the Saudi government,” Winston Cheng, president of the firm’s international business, said in an interview on the sidelines of an investment conference. “Saudi’s Vision 2030 is an incredible opportunity.”

Vision 2030 is Saudi Arabia’s economic reform plan aimed at boosting private-sector growth and developing non-oil industries.’s comments came as Saudi Arabia’s main sovereign wealth fund, the Public Investment Fund, organises a major business conference in Riyadh with technology singled out as a core area of investment.

In a sign of growing tech interest in the region, U.S. e-commerce firm bought Middle Eastern online retailer earlier this year in a deal described by Goldman Sachs as the biggest technology merger-and-acquisition deal in the Arab world.

Also read: Battle begins for Saudi’s budding e-commerce market

Chinese e-commerce peer Alibaba Group Holding Ltd’s cloud-computing subsidiary Aliyun has also established a joint venture with Dubai’s state-owned Meraas Group.

“This (region) is the next new frontier,” said’s Cheng. “We’ll see how this conference turns out in terms of a partnership (with the Saudi Government) but we’re looking to move very fast.”